Buy-box price is 19.7% below MSRP and a 1P seller controls the listing

The PediaSure Grow & Gain with Immune Support, 27 Vitamins & Minerals for Kids, 7g Protein, Non-GMO, Gluten-Free, Chocolate, 8-fl-oz Bottle, Pack of 24 was tracked for 31 day(s). During this period, the Buy Box price ranged from $44.96 to $51.88 against an MSRP/MAP of $55.96. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$44.96
MAX PRICE ($)
$51.88
AVG PRICE ($)
$45.18
EROSION (%)
19.66%
MSRP/MAP ($)
$55.96
The product hit a low of $44.96, following a peak of $51.88 during the tracking period. Compared to its MSRP of $55.96, the floor price reflects a moderate variance of 19.66% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $44.96 −$11.00 below MSRP | 31d (100%) | 19.66% |
3PBabyLuck | New | $62.99 +$7.03 above MSRP | 0d (0%) | -12.56% |
3PM-Place Shop | New | $69.99 +$14.03 above MSRP | 0d (0%) | -25.07% |
3POffice&Grocery | New | $79.90 +$23.94 above MSRP | 0d (0%) | -42.78% |
3PSparks_Fly | New | $71.99 +$16.03 above MSRP | 0d (0%) | -28.65% |
3PInstock Distributing | New | $63.00 +$7.04 above MSRP | 0d (0%) | -12.58% |
3PStar Mart Inc | New | $59.49 +$3.53 above MSRP | 0d (0%) | -6.31% |
3PReliable & Fast | New | $63.35 +$7.39 above MSRP | 0d (0%) | -13.21% |
3PLegitShippers | New | $73.99 +$18.03 above MSRP | 0d (0%) | -32.22% |
The Buy Box for PediaSure Grow & Gain with Immune Support, 27 Vitamins & Minerals for Kids, 7g Protein, Non-GMO, Gluten-Free, Chocolate, 8-fl-oz Bottle, Pack of 24 is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 9 total sellers have won the Buy Box.
Buy-box price stayed between $44.96 and $51.88, largely stable over the period. It entered the period already $11.00 below MSRP ($55.96), before any crowding pressure arrived. Seller count peaked at 9 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
No new sellers in recent period
No sellers exited in recent period
$11.00
Significant erosion — floor is $11.00 (19.7%) below MSRP; the pricing anchor is under real pressure.
8 3P Sellers
8 3P sellers are swarming this listing — heavily contested.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $44.96, and 3P interference is minimal.
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