Categories/Protein & Energy Drinks/Protein2o 20g Whey Protein Isolate Hydration Liquid Drink, 350mg of Electrolytes, Vitamins B5 & B6, Sugar-Free, Strawberry Watermelon, 16.9 oz Bottle (Pack of 4)
healthy

Buy-box price is 2.9% below MSRP and a 1P seller controls the listing

Protein2o 20g Whey Protein Isolate Hydration Liquid Drink, 350mg of Electrolytes, Vitamins B5 & B6, Sugar-Free, Strawberry Watermelon, 16.9 oz Bottle (Pack of 4)

Protein2o 20g Whey Protein Isolate Hydration Liquid Drink, 350mg of Electrolytes, Vitamins B5 & B6, Sugar-Free, Strawberry Watermelon, 16.9 oz Bottle (Pack of 4)

Protein2o·
ID 468912977

The Protein2o 20g Whey Protein Isolate Hydration Liquid Drink, 350mg of Electrolytes, Vitamins B5 & B6, Sugar-Free, Strawberry Watermelon, 16.9 oz Bottle (Pack of 4) was tracked for 30 day(s). During this period, the Buy Box price ranged from $7.97 to $8.21 against an MSRP/MAP of $8.21. The product's pricing health is currently flagged as healthy.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$7.97

MAX PRICE ($)

$8.21

AVG PRICE ($)

$8.14

EROSION (%)

2.92%

MSRP/MAP ($)

$8.21

Price erosion from MSRP
Minimal2.92% below MSRP
MinimalModerateSevere

The product hit a low of $7.97, following a peak of $8.21 during the tracking period. Compared to its MSRP of $8.21, the floor price reflects a minimal variance of 2.92% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

100%1P
1P · 2 sellers, 100% share
Sellers won
2 of 2tracked sellers
Changed hands
2 timesover 30 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PWalmart.com· Top
New
$8.21
at MSRP
29d (97%)
0.00%
1Pwalmart.com
New
N/A
at MSRP
1d (3%)
N/A
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Protein2o 20g Whey Protein Isolate Hydration Liquid Drink, 350mg of Electrolytes, Vitamins B5 & B6, Sugar-Free, Strawberry Watermelon, 16.9 oz Bottle (Pack of 4) is primarily held by Walmart.com (1P) with a 97% share, winning the Buy Box for 29 out of 30 tracked days. All 2 of 2 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $8.21
Peak seller pressure1 seller on Jul 1Highest count during tracking window
Price impact at peak−$0.24$8.21 → $7.97
Price trendRecoveringBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price stayed between $0.00 and $8.21, largely stable over the period. Price opened right at MSRP ($8.21). Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

1 seller exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (1)
Persistent (1)

Key Findings

healthy
Price Erosion

$0.24

Minimal2.9% below MSRP

Pricing is largely holding — floor sits $0.24 (2.9%) below MSRP, minor drift within an acceptable range.

Seller Activity

Clean Channel

Clean1 exited

No 3P sellers detected — the channel is clean.

Buy Box

Walmart.com

Controlled1P · 29 wins

Buy-box is controlled — Walmart.com (1P) leads with 29 wins at $8.21, and 3P interference is minimal.

Recommended Actions
1

Escalate directly with Walmart — The lowest price has dropped to $0.00, which is 2.9% below MSRP ($8.21).

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