Buy-box price is 3.5% below MSRP and a 3P seller controls the listing
The Protein2o 20g Whey Protein Isolate Protein Powder, 370mg of Electrolytes, Vitamins B5 & B6, Sugar Free, Orange Mango, 16-Pack was tracked for 31 day(s). During this period, the Buy Box price ranged from $32.99 to $34.18 against an MSRP/MAP of $34.18. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$32.99
MAX PRICE ($)
$34.18
AVG PRICE ($)
$33.18
EROSION (%)
3.48%
MSRP/MAP ($)
$34.18
The product hit a low of $32.99, following a peak of $34.18 during the tracking period. Compared to its MSRP of $34.18, the floor price reflects a minimal variance of 3.48% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PProtein2o· Top | New | $32.99 −$1.19 below MSRP | 31d (100%) | 3.48% |
The Buy Box for Protein2o 20g Whey Protein Isolate Protein Powder, 370mg of Electrolytes, Vitamins B5 & B6, Sugar Free, Orange Mango, 16-Pack is primarily held by Protein2o (3P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.
Seller density vs. price erosion
Buy-box price stayed between $32.99 and $34.18, largely stable over the period. Price opened right at MSRP ($34.18). Seller count peaked at 1 on 10/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
No new sellers in recent period
No sellers exited in recent period
Key Findings
healthy$1.19
Pricing is largely holding — floor sits $1.19 (3.5%) below MSRP, minor drift within an acceptable range.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Protein2o
Protein2o (3P) dominates the buy box with 31 wins at $32.99, 3.5% below MAP.
Get a Free MAP & Buy Box Compliance Report for Your Product
Enter your product URL and MAP price. We will monitor 3P seller crowding, Buy Box shifts, and price erosion over the next 7 days and email you a comprehensive compliance report.
Track Your Product
FreeMonitor 3P seller crowding, Buy Box shifts & price erosion for your product.