Categories/Protein & Energy Drinks/Slate Milk - Ultra Protein Shake - Chocolate - 42g Protein, 1g Sugar, 190 Calories, 2g Net Carbs - Lactose Free, No Added Sugar - Made with Ultra Filtered Milk - Breakfast Boost, Post Workout - 15 fl oz, 12 Cans
healthy

Buy-box price is 4.5% below MSRP and a 2P seller controls the listing

Slate Milk - Ultra Protein Shake - Chocolate - 42g Protein, 1g Sugar, 190 Calories, 2g Net Carbs - Lactose Free, No Added Sugar - Made with Ultra Filtered Milk - Breakfast Boost, Post Workout - 15 fl oz, 12 Cans

Slate Milk - Ultra Protein Shake - Chocolate - 42g Protein, 1g Sugar, 190 Calories, 2g Net Carbs - Lactose Free, No Added Sugar - Made with Ultra Filtered Milk - Breakfast Boost, Post Workout - 15 fl oz, 12 Cans

Slate·
ID B0F38SG91B

The Slate Milk - Ultra Protein Shake - Chocolate - 42g Protein, 1g Sugar, 190 Calories, 2g Net Carbs - Lactose Free, No Added Sugar - Made with Ultra Filtered Milk - Breakfast Boost, Post Workout - 15 fl oz, 12 Cans was tracked for 24 day(s). During this period, the Buy Box price ranged from $47.75 to $49.99 against an MSRP/MAP of $49.99. The product's pricing health is currently flagged as healthy.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$47.75

MAX PRICE ($)

$49.99

AVG PRICE ($)

$49.62

EROSION (%)

4.48%

MSRP/MAP ($)

$49.99

Price erosion from MSRP
Minimal4.48% below MSRP
MinimalModerateSevere

The product hit a low of $47.75, following a peak of $49.99 during the tracking period. Compared to its MSRP of $49.99, the floor price reflects a minimal variance of 4.48% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

100%2P
2P · 1 seller, 100% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
2PSlateMilk· Top
New
$49.99
at MSRP
24d (100%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Slate Milk - Ultra Protein Shake - Chocolate - 42g Protein, 1g Sugar, 190 Calories, 2g Net Carbs - Lactose Free, No Added Sugar - Made with Ultra Filtered Milk - Breakfast Boost, Post Workout - 15 fl oz, 12 Cans is primarily held by SlateMilk (2P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $49.99
Peak seller pressure1 seller on Sep 7Highest count during tracking window
Price impact at peak−$2.24$49.99 → $47.75
Price trendRecoveringBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price stayed between $47.75 and $49.99, largely stable over the period. It entered the period already $2.24 below MSRP ($49.99), before any crowding pressure arrived. Seller count peaked at 1 on 09/07 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

healthy
Price Erosion

$2.24

Minimal4.5% below MSRP

Pricing is largely holding — floor sits $2.24 (4.5%) below MSRP, minor drift within an acceptable range.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

SlateMilk

Controlled2P · 24 wins

Buy-box is controlled — SlateMilk (2P) leads with 24 wins at $49.99, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.

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