Buy-box price is 0.8% below MSRP and a 1P seller controls the listing
The Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack) was tracked for 30 day(s). During this period, the Buy Box price ranged from $34.98 to $35.28 against an MSRP/MAP of $35.28. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$34.98
MAX PRICE ($)
$35.28
AVG PRICE ($)
$35.15
EROSION (%)
0.85%
MSRP/MAP ($)
$35.28
The product hit a low of $34.98, following a peak of $35.28 during the tracking period. Compared to its MSRP of $35.28, the floor price reflects a minimal variance of 0.85% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $34.98 −$0.30 below MSRP | 30d (100%) | 0.85% |
3PBeverages For You | New | $46.83 +$11.55 above MSRP | 0d (0%) | -32.74% |
The Buy Box for Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price held flat at $35.28 throughout the tracking period. Price opened right at MSRP ($35.28). Seller count peaked at 2 on 10/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Oct 29 vs last 3 days of 30-day tracking period
No new sellers in recent period
No sellers exited in recent period
Key Findings
healthy$0.30
Pricing is largely holding — floor sits $0.30 (0.8%) below MSRP, minor drift within an acceptable range.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 30 wins at $34.98, and 3P interference is minimal.
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