Categories/Protein & Energy Drinks/Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack)
healthy

Buy-box price is 18.2% below MSRP and a 1P seller controls the listing

Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack)

Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack)

Starbucks·
ID B001B3UP96

The Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack) was tracked for 31 day(s). During this period, the Buy Box price ranged from $34.98 to $42.75 against an MSRP/MAP of $42.75. The product's pricing health is currently flagged as healthy.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$34.98

MAX PRICE ($)

$42.75

AVG PRICE ($)

$37.35

EROSION (%)

18.18%

MSRP/MAP ($)

$42.75

Price erosion from MSRP
Moderate18.18% below MSRP
MinimalModerateSevere

The product hit a low of $34.98, following a peak of $42.75 during the tracking period. Compared to its MSRP of $42.75, the floor price reflects a moderate variance of 18.18% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 1 seller, 0% share
Sellers won
1 of 2tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$39.48
−$3.27 below MSRP
31d (100%)
7.65%
3PBeverages For You
New
$46.72
+$3.97 above MSRP
0d (0%)
-9.29%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Starbucks Doubleshot Energy Drink Coffee Beverage, Vanilla, Iced Coffee, 15 fl oz Cans (12 Pack) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $42.75
Peak seller pressure2 sellers on Jul 1Highest count during tracking window
Price impact at peak−$7.77$42.75 → $34.98
Price trendRecoveringBased on trailing 30 days
Seller proliferation↓ Decreasing-0.0/day avg · -1 net

Buy-box price fell to a floor of $34.98 before recovering to $39.48. It entered the period already $7.77 below MSRP ($42.75), before any crowding pressure arrived. Seller count peaked at 2 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (2)

Key Findings

healthy
Price Erosion

$7.77

Significant18.2% below MSRP

Significant erosion — floor is $7.77 (18.2%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

1 3P Seller

ControlledStable

3P activity is limited to 1 seller — controlled.

Buy Box

Amazon.com

Controlled1P · 31 wins

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $39.48, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $34.98, which is 18.2% below MSRP ($42.75).

2

Escalate directly with Amazon — The lowest price has dropped to $34.98, which is 18.2% below MSRP ($42.75).

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