Buy-box price is 35.0% below MSRP and a 1P seller controls the listing
adidas Kids' Lite Racer Adapt 7.0 Running Shoes
The adidas Kids' Lite Racer Adapt 7.0 Running Shoes was tracked for 7 day(s). During this period, the Buy Box price ranged from $39.00 to $55.98 against an MSRP/MAP of $60.00. The product's pricing health is currently flagged as critical.
Price Overview
FLOOR PRICE ($)
$39.00
MAX PRICE ($)
$55.98
AVG PRICE ($)
$41.43
EROSION (%)
35.00%
MSRP/MAP ($)
$60.00
The product hit a low of $39.00, following a peak of $55.98 during the tracking period. Compared to its MSRP of $60.00, the floor price reflects a severe variance of 35.00% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $55.98 −$4.02 below MSRP | 7d (100%) | 6.70% |
3PSHOEBACCA | New | $55.93 −$4.07 below MSRP | 0d (0%) | 6.78% |
The Buy Box for adidas Kids' Lite Racer Adapt 7.0 Running Shoes is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 7 out of 7 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price fell to a floor of $39.00 before recovering to $55.98. It entered the period already $21.00 below MSRP ($60.00), before any crowding pressure arrived. Seller count peaked at 2 on 09/05 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Seller churn and influx
Comparing sellers before Sep 7 vs last 3 days of 7-day tracking period
No new sellers in recent period
No sellers exited in recent period
Key Findings
critical$21.00
Severe erosion — floor is $21.00 (35.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 7 wins at $55.98, and 3P interference is minimal.
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