Categories/Shoes/adidas Men's Lite Racer Adapt 7.0 Running Shoes
critical

Buy-box price is 40.0% below MSRP and a 1P seller controls the listing

adidas Men's Lite Racer Adapt 7.0 Running Shoes

adidas Men's Lite Racer Adapt 7.0 Running Shoes

Adidas·
ID B0CKM9F15Z

The adidas Men's Lite Racer Adapt 7.0 Running Shoes was tracked for 6 day(s). During this period, the Buy Box price was $41.97 against an MSRP/MAP of $70.00. The product's pricing health is currently flagged as critical.

Tracked 30 days · past 30-day window
Last updated Sep 8, 2026

Price Overview

FLOOR PRICE ($)

$41.97

MAX PRICE ($)

$41.97

AVG PRICE ($)

$41.97

EROSION (%)

40.04%

MSRP/MAP ($)

$70.00

Price erosion from MSRP
Severe40.04% below MSRP
MinimalModerateSevere

The product held steady at $41.97 throughout the tracking period. Compared to its MSRP of $70.00, the floor price reflects a severe variance of 40.04% erosion.

Tracking window: Sep 1, 2026 – Sep 8, 2026

Buy box distribution

83%1P
1P · 1 seller, 83% share2P · 2 sellers, 0% share3P · 1 seller, 0% share
Sellers won
1 of 4tracked sellers
Changed hands
0 timesover 6 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$41.97
−$28.03 below MSRP
5d (83%)
40.04%
2PZappos
New
$70.00
at MSRP
0d (0%)
0.00%
2PAmazon Resale
New
$39.03
−$30.97 below MSRP
0d (0%)
44.24%
3PSHOEBACCA
New
$41.92
−$28.08 below MSRP
0d (0%)
40.11%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for adidas Men's Lite Racer Adapt 7.0 Running Shoes is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 5 out of 6 tracked days. Only 1 of 4 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $70.00
Peak seller pressure4 sellers on Sep 1Highest count during tracking window
Price impact at peak−$28.03$70.00 → $41.97
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price held flat at $41.97 throughout the tracking period. It entered the period already $28.03 below MSRP ($70.00), before any crowding pressure arrived. Seller count peaked at 4 on 09/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 5 vs last 3 days of 6-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (4)

Key Findings

critical
Price Erosion

$28.03

Severe40.0% below MSRP

Severe erosion — floor is $28.03 (40.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P Seller

ControlledStable

3P activity is limited to 1 seller — controlled.

Buy Box

Amazon.com

Controlled1P · 5 wins

Buy-box is controlled — Amazon.com (1P) leads with 5 wins at $41.97, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $41.97, which is 40.0% below MSRP ($70.00).

2

Escalate directly with Amazon — The lowest price has dropped to $39.03, which is 40.0% below MSRP ($70.00).

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