Buy-box price is 38.6% below MSRP and a 1P seller controls the listing

The LG S70TY 3.1.1-Channel QNED TV Matching Soundbar, Dolby Atmos, Wow Orchestra, Rear Speaker Ready, Wireless Subwoofer was tracked for 30 day(s). During this period, the Buy Box price ranged from $215.00 to $299.65 against an MSRP/MAP of $349.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$215.00
MAX PRICE ($)
$299.65
AVG PRICE ($)
$262.96
EROSION (%)
38.57%
MSRP/MAP ($)
$349.99
The product hit a low of $215.00, following a peak of $299.65 during the tracking period. Compared to its MSRP of $349.99, the floor price reflects a severe variance of 38.57% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $349.00 −$0.99 below MSRP | 16d (53%) | 0.28% |
3PVideo & Audio Center - Same Day Shipping | New | $215.00 −$134.99 below MSRP | 10d (33%) | 38.57% |
2PVideo & Audio Center - Same Day Shipping | New | $215.00 −$134.99 below MSRP | 4d (13%) | 38.57% |
3PAbt Electronics | New | $399.99 +$50.00 above MSRP | 0d (0%) | -14.29% |
2PBeach Camera Same Day Shipping | New | $299.99 −$50.00 below MSRP | 0d (0%) | 14.29% |
3PRidgeline Distribution (SN's Logged) | New | $516.99 +$167.00 above MSRP | 0d (0%) | -47.72% |
3PB&L Labs LLC | New | $215.00 −$134.99 below MSRP | 0d (0%) | 38.57% |
3PWhite Hat Distribution | New | $279.99 −$70.00 below MSRP | 0d (0%) | 20.00% |
3PBeach Camera Same Day Shipping | New | $449.99 +$100.00 above MSRP | 0d (0%) | -28.57% |
2PAmazon Resale | New | $249.75 −$100.24 below MSRP | 0d (0%) | 28.64% |
3PThousands of Electronics | New | $239.00 −$110.99 below MSRP | 0d (0%) | 31.71% |
3PAmerican Bazaar Shop | New | $479.05 +$129.06 above MSRP | 0d (0%) | -36.88% |
3PGreen Light Bargains | New | $289.99 −$60.00 below MSRP | 0d (0%) | 17.14% |
The Buy Box for LG S70TY 3.1.1-Channel QNED TV Matching Soundbar, Dolby Atmos, Wow Orchestra, Rear Speaker Ready, Wireless Subwoofer is primarily held by Amazon.com (1P) with a 53% share, winning the Buy Box for 16 out of 30 tracked days. Only 3 of 13 total sellers have won the Buy Box.
Buy-box price stayed between $0.00 and $299.65, largely stable over the period. It entered the period already $349.99 below MSRP ($349.99), before any crowding pressure arrived. Seller count peaked at 10 on 09/01, easing off since — adding -2 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Sep 28 vs last 3 days of 30-day tracking period
2 persistent 3P sellers actively cutting prices — driving ongoing erosion.
3 3P sellers exited the listing — channel cleanup signal.
5 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$134.99
Severe erosion — floor is $134.99 (38.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
9 3P Sellers
9 3P sellers are swarming this listing — heavily contested.
Amazon.com
Amazon.com (1P) dominates the buy box with 16 wins at $349.00, 0.3% below MAP — and escalating.
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