Buy-box price is 5.6% below MSRP and a 1P seller controls the listing
The One A Day Multivitamin for Men - Daily Mens Multivitamins with Vitamin D, Zinc, Folic Acid, and B Vitamins, Physical Energy Support, 200 Count was tracked for 28 day(s). During this period, the Buy Box price ranged from $16.97 to $17.47 against an MSRP/MAP of $17.98. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$16.97
MAX PRICE ($)
$17.47
AVG PRICE ($)
$17.36
EROSION (%)
5.62%
MSRP/MAP ($)
$17.98
The product hit a low of $16.97, following a peak of $17.47 during the tracking period. Compared to its MSRP of $17.98, the floor price reflects a minimal variance of 5.62% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $16.97 −$1.01 below MSRP | 28d (100%) | 5.62% |
3PGreatDeal2025 | New | $31.10 +$13.12 above MSRP | 0d (0%) | -72.97% |
3PBest Deal 4less | New | $31.15 +$13.17 above MSRP | 0d (0%) | -73.25% |
3P✅✅Precise Auto CORP✅✅ Fast Shipping.!!! | New | $33.00 +$15.02 above MSRP | 0d (0%) | -83.54% |
The Buy Box for One A Day Multivitamin for Men - Daily Mens Multivitamins with Vitamin D, Zinc, Folic Acid, and B Vitamins, Physical Energy Support, 200 Count is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 28 out of 28 tracked days. Only 1 of 4 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price held flat at $17.47 throughout the tracking period. It entered the period already $0.51 below MSRP ($17.98), before any crowding pressure arrived. Seller count peaked at 4 on 10/01, easing off since — adding -2 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Seller churn and influx
Comparing sellers before Oct 28 vs last 3 days of 28-day tracking period
2 3P sellers exited the listing — channel cleanup signal.
2 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
healthy$1.01
Moderate erosion — floor price is $1.01 (5.6%) below MSRP and slipping.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 28 wins at $16.97, and 3P interference is minimal.
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