MetricsCart is now LIVE in India!
We are redefining how brands win 10-min delivery.
We are redefining how brands win 10-min delivery.We are redefining how brands win 10-min delivery.
In this monthly report, we break down the latest insights from the Baby Care category on Blinkit for April 2026. You'll find insights on product counts, top brands, price distribution, and the biggest discounts available. Whether you're a shopper, seller, or market watcher, this data gives you a quick view of what's hot and how prices are shifting across the platform.
Total Products
Top brand
Most discounted brand
There are around 1,979 Baby Care products on Blinkit as of April 2026. It is an increase of 25 products compared to the previous month.
Mothercare with 115 products is the leading brand in the Baby Care category in Blinkit as of April 2026. LuvLap is second with 78 products, and Nuluv is third with 63 products.
In the Baby Care category on Blinkit, most items are priced between ₹267 and ₹404.
Philips Avent Portable Electric Breast Pump (BPA Free) by Philips Avent is the most expensive product in the Baby Care category on Blinkit as of April 2026.
Amulspray Ready to Feed Infant Formula by Amulspray is the least expensive product in the Baby Care category on Blinkit as of April 2026.
Frido is the most expensive brand in the Baby Care category on Blinkit as of April 2026, with an average price of ₹3,799.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Frido | ₹3,799 |
| 2 | Prekies | ₹2,999 |
| 3 | Butt Baby | ₹2,499 |
| 4 | Ezpz | ₹2,415 |
| 5 | Sophie La Girafe | ₹2,349 |
| 6 | Masilo | ₹2,237 |
| 7 | Meditive | ₹1,987 |
| 8 | Aptamil | ₹1,807 |
| 9 | Beaba | ₹1,731 |
| 10 | VParents | ₹1,699 |
Silk Soft is the least expensive brand in the Baby Care category on Blinkit as of April 2026, with an average price of ₹99.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Silk Soft | ₹99 |
| 2 | Woodward's | ₹100 |
| 3 | Timios | ₹102 |
| 4 | Morisons Baby Dreams | ₹117 |
| 5 | Claret | ₹119 |
| 6 | Bodyguard | ₹120 |
| 7 | Johnson & Johnson | ₹122 |
| 8 | ITC Nimyle | ₹130 |
| 9 | Vicks | ₹149 |
| 10 | Vivatra | ₹149 |
Upyoga is the highest discounted brand in the Baby Care category on Blinkit as of April 2026, with an average discount of 86%.
Kidology Green Crawling Crab Baby Musical Toy by Kidology is the highest discounted product in the Baby Care category on Blinkit as of April 2026, with a discount of 88%. Last month, it was Kidology Baby Crawling Crab Musical Toy with LED Lights with a 88% discount.
That wraps up the key highlights from Blinkit's Baby Care category for April 2026. From pricing trends to brand insights, this snapshot gives a clear picture of what's happening in this category. Check back next month for updated insights and shifts in rankings.
Our Quick Commerce Category Monthly Reports provide in-depth analysis of product performance shifts across key categories on Blinkit, Zepto, and Swiggy Instamart. These insights help quick commerce teams understand rapidly evolving market trends within this fast-paced ecosystem.
Disclaimer: Data on this page is based on publicly available Blinkit information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Blinkit or featured brands.