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In this monthly report, we break down the latest insights from the Beauty & Cosmetics category on Blinkit for October 2025. You'll find insights on product counts, top brands, price distribution, and the biggest discounts available. Whether you're a shopper, seller, or market watcher, this data gives you a quick view of what's hot and how prices are shifting across the platform.
Total Products
Top brand
Most discounted brand
There are around 6,722 Beauty & Cosmetics products on Blinkit as of October 2025. It is an increase of 119 products compared to the previous month.
Swiss Beauty with 196 products is the leading brand in the Beauty & Cosmetics category in Blinkit as of October 2025. Lakme is second with 167 products, and MARS Cosmetics is third with 157 products.
In the Beauty & Cosmetics category on Blinkit, most items are priced between ₹90 and ₹221.
Victoria's Secret Bombshell Small Eau de Parfum (Bombshell) by Victoria's Secret is the most expensive product in the Beauty & Cosmetics category on Blinkit as of October 2025. Last month it was Kiehls Must Haves Serum Skin Care Kit .
Fine Touch Bindi (5 mm, Black) by Fine Touch is the least expensive product in the Beauty & Cosmetics category on Blinkit as of October 2025.
Tommy Hilfiger is the most expensive brand in the Beauty & Cosmetics category on Blinkit as of October 2025, with an average price of ₹5,012.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Tommy Hilfiger | ₹5,012 |
| 2 | Numour | ₹4,220 |
| 3 | Chopard | ₹4,119 |
| 4 | Eliesaab | ₹3,987 |
| 5 | Victoria's Secret | ₹3,296 |
| 6 | Jacques Bogart | ₹3,114 |
| 7 | Kiehls | ₹3,099 |
| 8 | DKNY | ₹3,099 |
| 9 | Olaplex | ₹2,999 |
| 10 | David Beckham | ₹2,959 |
Fine Touch is the least expensive brand in the Beauty & Cosmetics category on Blinkit as of October 2025, with an average price of ₹26.
| Rank | Brand | Average Price |
|---|---|---|
| 1 | Fine Touch | ₹26 |
| 2 | ServDharm | ₹44 |
| 3 | Drolia's | ₹64 |
| 4 | Lakme Blush & Glow | ₹67 |
| 5 | Neha | ₹71 |
| 6 | Godrej Expert | ₹73 |
| 7 | PHC | ₹78 |
| 8 | Roop Sagar | ₹82 |
| 9 | Fem | ₹82 |
| 10 | Lacto Calamine | ₹82 |
ERTHRI is the highest discounted brand in the Beauty & Cosmetics category on Blinkit as of October 2025, with an average discount of 84%.
ERTHRI Exfoliating Gloves by ERTHRI is the highest discounted product in the Beauty & Cosmetics category on Blinkit as of October 2025, with a discount of 91%.
That wraps up the key highlights from Blinkit's Beauty & Cosmetics category for October 2025. From pricing trends to brand insights, this snapshot gives a clear picture of what's happening in this category. Check back next month for updated insights and shifts in rankings.
Our Quick Commerce Category Monthly Reports provide in-depth analysis of product performance shifts across key categories on Blinkit, Zepto, and Swiggy Instamart. These insights help quick commerce teams understand rapidly evolving market trends within this fast-paced ecosystem.
Disclaimer: Data on this page is based on publicly available Blinkit information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Blinkit or featured brands.