The amount that a customer spends in a retail store in single transaction.
Basket Size
The amount that a customer spends in a retail store in single transaction.
The amount that a customer spends in a retail store in single transaction.
The amount that a customer spends in a retail store in single transaction.
Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.
The difference between the revenue generated from sales and the cost of goods sold, expressed as