Basket Size

Basket Size

The amount that a customer spends in a retail store in single transaction.

Related Terms

Product Variants

A specific version of a ‘master’ product that is differentiated by one or more attributes, such

Prestige Pricing

A pricing strategy where products are priced at a premium to signal superior quality and status,

High-Low Pricing

A strategy where a company sets an initial high price for a product and later reduces