The index shows the level of brand’s performance for a category within a specific market.
Advertising Allowance
Also referred to as marketing co-op allowance or promotional allowance, it is the dollar amount that
The index shows the level of brand’s performance for a category within a specific market.
Also referred to as marketing co-op allowance or promotional allowance, it is the dollar amount that
A initiative by a company to incentivize repeat purchases and customer loyalty by offering rewards, discounts,
A situation occurs when a product that is supposed to be available for sale is completely
4.7 rating
4.7 rating
4.7 rating
A monthly catch-up on brand and category breakdowns. 1K+ subscribers and counting.
