The index shows the level of brand’s performance within a specific market.
Customer Loyalty
Emerges when customers consistently favor a brand over its competitors, leading to repeat purchases and a
The index shows the level of brand’s performance within a specific market.
Emerges when customers consistently favor a brand over its competitors, leading to repeat purchases and a
Refers to a retail outlet that specializes in selling a wide range of general merchandise and
A retail display technique where products are arranged in a straight line from top to bottom,