Includes the visual elements of a brand such as the logo, design, color that helps the consumer identify the brand and sets it apart or top of mind.
Basket Size
The amount that a customer spends in a retail store in single transaction.
Includes the visual elements of a brand such as the logo, design, color that helps the consumer identify the brand and sets it apart or top of mind.
The amount that a customer spends in a retail store in single transaction.
A initiative by a company to incentivize repeat purchases and customer loyalty by offering rewards, discounts,
Average number of items that a retailer sells within a category, brand or segment.