Yield Management

Yield Management

A pricing strategy used to maximize revenue by varying prices based on demand and inventory levels. Yield management is commonly used in industries with perishable or time-sensitive products, such as airlines, hotels, and rental car companies, to optimize revenue and occupancy rates.

Related Terms

Markdown Pricing

A pricing strategy where retailers lower the prices of products to boost sales and manage inventory

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps

Dollar

Refers to a retail outlet that specializes in selling a wide range of general merchandise and