Velocity Analysis

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps retailers and manufacturers prioritize inventory replenishment, allocate shelf space, and develop pricing and promotion strategies based on demand patterns.

Related Terms

Buying Rate

It is the average quantity or value of a product purchased by a single household within

Gross Margin

The difference between the revenue generated from sales and the cost of goods sold, expressed as