Best Lego products on Amazon in October 2025
In October 2025, Lego appeared on Amazon's bestseller lists with 43 unique products across 1 category. These products appeared in the category Toys & Games. The brand's products on the bestseller lists were priced between $5.59 and $159.94, with an average price of $26.36. These bestselling products maintained an average rating of 4.8 based on 185K total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
Regarding category performance, the Toys & Games category presents a product count of 43, an average price point of $26.36, and an average customer rating of 4.8 stars.
| Category | Products | Average Rank | Average Price | Rating |
|---|---|---|---|---|
43 | 50.7 1 — 100 | $26.36 $5.59 — $159.94 | 4.8 (185,014 ratings) |
Top Products
Products are ranked by performance, price, and customer rating. This helps e-commerce teams find the top performer among a brand's Amazon listings. The highest average rank is 8.5, and the lowest is 56.5. The highest-rated product has 4.9 stars, while the lowest is 4.6 stars. In terms of pricing, the highest is $38.00, and the lowest is $6.39.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
15.5 1 — 45 | $38 | 4.9 (109 ratings) | ||
38.7 21 — 60 | $17.49 $13.48 — $17.99 | 4.8 (54,057 ratings) | ||
45.9 19 — 97 | $10 | 4.9 (218 ratings) | ||
8.5 1 — 32 | $34.99 | 4.9 (1,958 ratings) | ||
19.9 1 — 73 | $25 | 4.9 (97 ratings) | ||
46.8 13 — 83 | $6.39 | 4.8 (7,023 ratings) | ||
38.7 14 — 94 | $38 | 4.6 (81 ratings) | ||
24.8 9 — 42 | $7.67 | 4.9 (3,570 ratings) | ||
56.5 17 — 94 | $7.5 | 4.9 (1,631 ratings) | ||
47 13 — 86 | $12.99 | 4.8 (91 ratings) |
Content Compliance
This analysis examines the brand's key content metrics-text, video, and image content-alongside the overall content score, providing insights to align with Amazon's standards and enhance listing effectiveness.
The values shown are median figures. The average title length across this brand is 175 characters, and the description length is 981 characters. Additionally, the average count of images and videos in the Amazon bestseller product listings for this brand is 6 images and 6 videos.
Title
Title Length
Title Score
No Special Characters
Proper Capitalization
Product Identification
Character Count
Spelling & Grammar
Proper Numerals
Content
Total Score
Description Length
Bullet Points
Bullet Average Length
Has Enhanced Content
Images
Total Images
Graphics Images
Silo Images
Alternate Images
Lifestyle Images
Centered
No White Border
Full Bleed
Not Enlarged
Valid Dimensions
Has 360° Images
Videos
Total Videos
Has Videos
About Amazon Best Seller Category Reports
Our Amazon Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.com information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon or featured brands.