Bestselling Pet Supplies brands on Amazon.com in March 2025


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Top Brands Distribution

In March 2025, Amazon.com's bestseller list for the Pet Supplies category showcased 167 unique products from 88 different brands. Top brands among the bestsellers included Amazon Basics (6 products, 3.6% share), Fancy Feast (6 products, 3.6% share), and Earth Rated (2 products, 1.2% share). The prices of these bestselling products ranged from $3.46 to $83.99, with an average price of $22.35. Most bestsellers were priced in the $10-$20 range.

167

Products

88

Brands

$22.35
$3.46 — $83.99

Average Price

Top Brands

Analyzing the leading brands, we see that Amazon Basics, featuring 6 unique products, offered bestsellers priced from $7.84 to $20.99, with an average price of $13.08. It held a 3.6% share of the bestseller list and garnered an average rating of 4.7 stars from 760K reviews. With a selection of 6 unique products, Fancy Feast's bestsellers ranged in price from $9.12 to $23.16, averaging $19.97. The brand's share of the bestseller list was 3.6%, with an average rating of 4.7 stars based on 238K reviews. Earth Rated captured a 1.2% share of the bestseller list with 2 unique products. Its bestsellers had prices ranging from $9.98 to $13.99, with an average of $11.81, and an average rating of 4.7 stars from 284K reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
Amazon BasicsAmazon Basics
6
3.6%
34.7
1 — 99
$13.08
$7.84 — $20.99
4.7
(759,829 ratings)
Fancy FeastFancy Feast
6
3.6%
33.2
3 — 100
$19.97
$9.12 — $23.16
4.7
(238,368 ratings)
Earth RatedEarth Rated
2
1.2%
7.5
2 — 20
$11.81
$9.98 — $13.99
4.7
(284,217 ratings)
Blue BuffaloBlue Buffalo
9
5.4%
36.6
3 — 97
$25.4
$3.46 — $64.98
4.6
(298,329 ratings)
Milk-boneMilk-bone
5
3.0%
33
10 — 99
$13.02
$11.42 — $14.98
4.8
(263,992 ratings)
DRDr. Elsey's
2
1.2%
7.8
1 — 96
$20.96
$20.56 — $20.99
4.3
(92,453 ratings)
InabaInaba
1
0.6%
4.9
4 — 7
$24.78
$23.98 — $24.99
4.8
(45,139 ratings)
TemptationsTemptations
6
3.6%
62.8
5 — 100
$14.58
$8.48 — $15.49
4.8
(293,937 ratings)
GreeniesGreenies
8
4.8%
56.4
17 — 100
$26.2
$10.98 — $39.98
4.8
(313,248 ratings)
PRPro Plan Veterinary Diets
1
0.6%
9.6
8 — 12
$30.99
4.7
(47,203 ratings)

Top Products

Below are the leading products in this category, ranked by performance, pricing, and customer feedback. These top Amazon.com bestsellers highlight popular consumer selections and inform brand understanding of successful digital marketplace tactics.

ProductAverage RankAverage PriceRating
AMAmazon Basics Dog and Puppy Pee Pads with Leak-Proof Quick-Dry Design for Potty Training, Standard Absorbency, Regular Size, 22 x 22 Inches, Pack of 100, Blue & White
1
1 — 2
$20.99
4.5
(254,833 ratings)
DRDr. Elsey's Ultra Premium Clumping Cat Litter, 40 pound bag ( Pack May Vary )
3.2
1 — 31
$20.96
$20.56 — $20.99
4.3
(85,395 ratings)
EAEarth Rated Poop Bags for Dogs, Guaranteed Leak Proof and Extra Thick Waste Bag Refill Rolls, Lavender Scented, 270 Count
2.9
2 — 4
$13.64
$12.49 — $13.99
4.8
(231,900 ratings)
PUPurina Fancy Feast Seafood Classic Pate Collection Grain Free Wet Cat Food Variety Pack - (Pack of 30) 3 oz. Cans
4.8
3 — 6
$22.03
4.6
(86,857 ratings)
ININABA Churu Cat Treats, Grain-Free, Lickable, Squeezable Creamy Purée Cat Treat/Topper with Vitamin E & Taurine, 0.5 Ounces Each Tube, 50 Tubes, Tuna & Chicken Variety
4.9
4 — 7
$24.78
$23.98 — $24.99
4.8
(45,139 ratings)
AMAmazon Basics Dog Poop Bags with Dispenser, 300 Count, Enhanced for Guaranteed Leakproof, Unscented, Includes Leash Clip
6.6
5 — 9
$8.19
4.8
(215,306 ratings)
BLBlue Buffalo Life Protection Formula Adult Dry Dog Food, Helps Build and Maintain Strong Muscles, Made with Natural Ingredients, Chicken & Brown Rice Recipe, 30-lb. Bag
9.1
6 — 14
$64.98
4.6
(51,208 ratings)
PUPurina Pro Plan Veterinary Supplements FortiFlora Dog Probiotic Supplement, Canine Nutritional Supplement - 30 Ct. Box
9.6
8 — 12
$30.99
4.7
(47,203 ratings)
TETemptations Classic Crunchy and Soft Cat Treats Tasty Chicken Flavor, 30 oz. Tub
9.1
5 — 14
$15.48
4.8
(76,627 ratings)
FRFresh Step Extreme Clumping Litter With Febreze Freshness, Mountain Spring Scent Clumping Cat Litter With Guaranteed Odor Control, 14 lb. Box
12.1
5 — 21
$11.65
$11.39 — $12.17
4.6
(93,841 ratings)

Content Compliance

This section discusses key metrics such as text content, video content, image content, and overall content score. This helps brands understand Amazon.com's content requirements for the category and how the top-performing brands optimize their listings to meet these standards.This analysis focuses on key content metrics such as text content, video content, image content, and the overall content score. It aids brands in understanding Amazon.com's content requirements for the category and how leading brands optimize their listings to comply with these guidelines.


Title

Title Length

124characters (median)
Distribution of title character lengths. Longer bars indicate more products in that range.
34-68
5%
68-102
25%
102-136
26%
136-170
17%
170-204
27%

Title Score

77/ 100
Distribution of title scores. Longer bars indicate more products in that range.
Histogram Distribution

No Special Characters

Title should not contain disallowed special characters
Compliance Distribution

Proper Capitalization

Title should use proper capitalization for words
Compliance Distribution

Product Identification

Title should include key product identifying information
Compliance Distribution

Character Count

Title should have an appropriate character count
Compliance Distribution

Spelling & Grammar

Title should have correct spelling and grammar
Compliance Distribution

Proper Numerals

Title should use numerals correctly
Compliance Distribution

Content

Total Score

72/ 100
Distribution of total scores. Longer bars indicate more products in that range.
Histogram Distribution

Description Length

619characters (median)
Distribution of description character lengths. Longer bars indicate more products in that range.
0-560
45%
560-1120
45%
1120-1680
6%
1680-2240
3%
2240-2800
1%

Bullet Points

5points (median)
Distribution of bullet point counts. Longer bars indicate more products in that range.
2-4
2%
4-6
71%
6-8
23%
8-10
4%

Bullet Average Length

83.1characters (median)
Distribution of average bullet point character lengths. Longer bars indicate more products in that range.
0-50
21%
50-100
47%
100-150
26%
150-200
5%
200-250
1%

Bullets Score

9/ 100
Distribution of bullet point scores. Longer bars indicate more products in that range.
Histogram Distribution

Has Enhanced Content

Product should have enhanced content
Compliance Distribution

Spelling & Grammar

Bullet points should have correct spelling and grammar
Compliance Distribution

Feature Highlights

Bullet points should highlight key product features
Compliance Distribution

No Shipping Info

Bullet points should not contain shipping or company information
Compliance Distribution

No Promotional Phrases

Bullet points should not contain promotional phrases
Compliance Distribution

Proper Measurements

Bullet points should spell out measurements correctly
Compliance Distribution

No Pricing Info

Bullet points should not contain pricing information
Compliance Distribution

Images

Total Images

9images (median)
Distribution of total image counts. Longer bars indicate more products in that range.
3-6
4%
6-9
37%
9-12
40%
12-15
16%
15-18
4%

Graphics Images

4images (median)
Distribution of graphics image counts. Longer bars indicate more products in that range.
0-3
22%
3-6
38%
6-9
18%
9-12
19%
12-15
3%

Silo Images

1images (median)
Distribution of silo image counts. Longer bars indicate more products in that range.
0-1
11%
1-2
50%
2-3
23%
3-4
12%
4-5
4%

Alternate Images

8images (median)
Distribution of alternate image counts. Longer bars indicate more products in that range.
0-3
1%
3-6
14%
6-9
49%
9-12
24%
12-15
13%

Lifestyle Images

2images (median)
Distribution of lifestyle image counts. Longer bars indicate more products in that range.
0-2
39%
2-4
36%
4-6
22%
6-8
4%

Has 360° Images

Product should have 360-degree images
Compliance Distribution

Videos

Total Videos

6videos (median)
Distribution of video counts. Longer bars indicate more products in that range.
0-2
10%
2-4
1%
4-6
0%
6-8
71%
8-10
18%

Has Videos

Product should have videos
Compliance Distribution

About Our Category Reports

Our Amazon.com Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

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