Bestselling Baby Products brands on Amazon Germany in October 2025

In October 2025, Amazon Germany's bestseller list for the Baby Products category showcased 179 unique products from 82 different brands. Top brands among the bestsellers included Pampers (16 products, 8.9% share), By Amazon (7 products, 3.9% share), and Avent (7 products, 3.9% share). The prices of these bestselling products ranged from €1,19 to €76,99, with an average price of €22,28. Most bestsellers were priced in the €1,00-€10,00 range.
Products
Brands
Average Price
Top Brands
Analyzing the leading brands, we see that Pampers, featuring 16 unique products, offered bestsellers priced from €18,91 to €63,95, with an average price of €46,22. It held a 8.9% share of the bestseller list and garnered an average rating of 4.7 stars from 255K reviews. With a selection of 7 unique products, By Amazon's bestsellers ranged in price from €10,41 to €30,35, averaging €18,32. The brand's share of the bestseller list was 3.9%, with an average rating of 4.4 stars based on 126K reviews. Avent captured a 3.9% share of the bestseller list with 7 unique products. Its bestsellers had prices ranging from €5,00 to €55,79, with an average of €16,01, and an average rating of 4.5 stars from 36K reviews.
Top Products
These are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon Germany bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.0, and the lowest is 3.0. The highest-rated product has 4.8 stars, while the lowest is 4.8 stars. In terms of pricing, the highest is €50,65, and the lowest is €22,30.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
1 | €50,65 €44,96 — €53,5 | 4.8 (88,159 ratings) | ||
2.9 2 — 4 | €45,96 €38,19 — €54,24 | 4.8 (17,862 ratings) | ||
3 2 — 4 | €22,3 €19,61 — €23,95 | 4.8 (7,644 ratings) | ||
5.7 5 — 6 | €21,3 €18,91 — €22,5 | 4.8 (24,187 ratings) | ||
6.8 6 — 8 | €11,73 €10,41 — €12,39 | 4.3 (12,115 ratings) | ||
7.6 7 — 8 | €24,61 €21,84 — €25,99 | 4.6 (60,914 ratings) | ||
9 | €59,17 €52,52 — €62,5 | 4.7 (16,796 ratings) | ||
10.2 8 — 13 | €35,12 €31,18 — €37,1 | 4.8 (2,756 ratings) | ||
10.9 10 — 12 | €7,99 | 4.6 (4,047 ratings) | ||
4 2 — 5 | €12,85 €11,41 — €13,58 | 4.6 (37,663 ratings) |
About Amazon Germany Best Seller Category Reports
Our Amazon Germany Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.
Disclaimer: Data on this page is based on publicly available amazon.de information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon Germany or featured brands.