Bestselling Health & Personal Care brands on Amazon India in May 2025

In May 2025, Amazon India's bestseller list for the Health & Personal Care category showcased 201 unique products from 94 different brands. Top brands among the bestsellers included Presto! (13 products, 6.5% share), Surf Excel (9 products, 4.5% share), and Dettol (8 products, 4.0% share). The prices of these bestselling products ranged from ₹28 to ₹2,899, with an average price of ₹416. Most bestsellers were priced in the ₹28-₹290 range.
Products
Brands
Average Price
Top Brands
Analyzing the leading brands, we see that Presto!, featuring 13 unique products, offered bestsellers priced from ₹181 to ₹650, with an average price of ₹350. It held a 6.5% share of the bestseller list and garnered an average rating of 4.2 stars from 264K reviews. With a selection of 9 unique products, Surf Excel's bestsellers ranged in price from ₹67 to ₹738, averaging ₹410. The brand's share of the bestseller list was 4.5%, with an average rating of 4.4 stars based on 102K reviews. Dettol captured a 4.0% share of the bestseller list with 8 unique products. Its bestsellers had prices ranging from ₹101 to ₹490, with an average of ₹258, and an average rating of 4.5 stars from 230K reviews.
Brand | Products | Share | Average Rank | Average Price | Rating | Report |
---|---|---|---|---|---|---|
13 | 6.5% | 38.3 3 — 100 | ₹350 ₹181 — ₹650 | 4.2 (263,853 ratings) | ||
9 | 4.5% | 36.7 1 — 100 | ₹410 ₹67 — ₹738 | 4.4 (102,091 ratings) | ||
DEDettol | 8 | 4.0% | 29.9 4 — 100 | ₹258 ₹101 — ₹490 | 4.5 (230,279 ratings) | |
2 | 1.0% | 2.4 1 — 9 | ₹531 ₹509 — ₹569 | 4.3 (15,808 ratings) | ||
3 | 1.5% | 26 1 — 100 | ₹196 ₹180 — ₹200 | 4.0 (1,937 ratings) | ||
COComfort | 2 | 1.0% | 24 3 — 56 | ₹354 ₹328 — ₹380 | 4.5 (94,161 ratings) | |
VIVim | 4 | 2.0% | 38 8 — 100 | ₹204 ₹49 — ₹430 | 4.5 (69,933 ratings) | |
HAHarpic | 7 | 3.5% | 52.4 10 — 97 | ₹303 ₹181 — ₹574 | 4.3 (191,037 ratings) | |
5 | 2.5% | 7.3 2 — 17 | ₹384 ₹329 — ₹499 | 4.0 (30,691 ratings) | ||
ARAriel | 6 | 3.0% | 47.9 5 — 98 | ₹604 ₹378 — ₹899 | 4.4 (37,858 ratings) |
Top Products
Below are the leading products in this category, ranked by performance, pricing, and customer feedback. These top Amazon India bestsellers highlight popular consumer selections and inform brand understanding of successful digital marketplace tactics.
Product | Average Rank | Average Price | Rating |
---|---|---|---|
3.1 1 — 7 | ₹487 ₹428 — ₹523 | 4.4 (6,658 ratings) | |
6.5 1 — 24 | ₹196 ₹180 — ₹200 | 3.9 (1,239 ratings) | |
6.3 1 — 20 | ₹586 ₹524 — ₹664 | 4.4 (4,903 ratings) | |
6 3 — 13 | ₹356 ₹328 — ₹380 | 4.5 (66,457 ratings) | |
8.8 4 — 15 | ₹182 ₹175 — ₹188 | 4.5 (51,328 ratings) | |
9.6 3 — 20 | ₹419 ₹353 — ₹460 | 4.0 (14,341 ratings) | |
1.2 1 — 2 | ₹547 ₹538 — ₹569 | 4.3 (8,117 ratings) | |
11.1 6 — 43 | ₹293 ₹250 — ₹374 | 4.4 (16,747 ratings) | |
12.5 6 — 20 | ₹227 ₹199 — ₹249 | 4.3 (19,052 ratings) | |
14.1 3 — 26 | ₹311 ₹299 — ₹355 | 4.4 (5,774 ratings) |
About Our Category Reports
Our Amazon India Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.