Bestselling Health & Personal Care brands on Amazon India in May 2026

In May 2026, Amazon India's bestseller list for the Health & Personal Care category showcased 173 unique products from 71 different brands. Top brands among the bestsellers included Dettol (7 products, 4.0% share), Presto! (12 products, 6.9% share), and Surf Excel (9 products, 5.2% share). The prices of these bestselling products ranged from ₹54.00 to ₹3,499.00, with an average price of ₹385.94. Most bestsellers were priced in the ₹54.00-₹350.00 range.
Products
Brands
Average Price
Top Brands
Key insights into the top-performing brands include Dettol, featuring 7 unique products, offered bestsellers priced from ₹151.00 to ₹547.00, with an average price of ₹256.49. It held a 4.0% share of the bestseller list and garnered an average rating of 4.5 stars from 291K reviews. With a selection of 12 unique products, Presto!'s bestsellers ranged in price from ₹94.00 to ₹549.00, averaging ₹298.70. The brand's share of the bestseller list was 6.9%, with an average rating of 4.2 stars based on 260K reviews. Surf Excel captured a 5.2% share of the bestseller list with 9 unique products. Its bestsellers had prices ranging from ₹68.00 to ₹797.00, with an average of ₹419.88, and an average rating of 4.5 stars from 142K reviews.
Top Products
The highest-rated product has 4.6 stars, while the lowest has 3.8 stars. In terms of pricing, the most expensive product is ₹3,499.00, and the least expensive is ₹54.00.
Top-ranked products in this category are shown below, based on performance, pricing, and customer feedback. These Amazon India bestsellers highlight shopper preferences and offer insight into what's succeeding on the digital shelf. The highest average rank is 2.2, and the lowest is 24.5. The highest-rated product has 4.5 stars, while the lowest is 3.9 stars. In terms of pricing, the highest is ₹852.17, and the lowest is ₹70.00.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
14.4 8 — 24 | ₹171 ₹151 — ₹219 | 4.5 (57,468 ratings) | ||
2.2 1 — 7 | ₹196 ₹180 — ₹200 | 3.9 (18,229 ratings) | ||
4.2 1 — 12 | ₹223 ₹198 — ₹251 | 4.4 (17,346 ratings) | ||
5.3 1 — 20 | ₹852 ₹749 — ₹1,212 | 4.3 (26,999 ratings) | ||
5.4 2 — 20 | ₹616 ₹567 — ₹650 | 4.5 (4,692 ratings) | ||
7.4 2 — 26 | ₹395 ₹330 — ₹499 | 4.5 (73,385 ratings) | ||
7.2 1 — 23 | ₹376 ₹343 — ₹459 | 4.4 (11,907 ratings) | ||
7.7 4 — 16 | ₹534 ₹519 — ₹635 | 4.3 (14,187 ratings) | ||
10.6 5 — 23 | ₹70 | 4.3 (17,752 ratings) | ||
24.5 17 — 37 | ₹168 ₹160 — ₹188 | 4.5 (91,521 ratings) |
Methodology & Data Attribution
This monthly Amazon India Bestseller report is prepared by MetricsCart, a global provider of Digital Shelf Analytics solutions and e-commerce market research. The insights presented are derived from proprietary datasets synthesized from publicly available information across major retail platforms, including Amazon and Walmart. MetricsCart utilizes advanced data modeling to track market trends, price positioning, product listing content gaps, and SERP visibility, providing consumer brands with an objective analysis of their digital performance. This data is intended for informational purposes to help brands optimize their presence on the digital shelf.
Insights in this report were compiled by MetricsCart's data science team to provide transparency into the digital shelf performance of Health & Personal Care category on amazon.in.
Disclaimer: Data on this page is based on publicly available amazon.in information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon India or featured brands.
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