Assortment

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.

Related Terms

Basket Size

The amount that a customer spends in a retail store in single transaction.

Merchandising

It includes the comprehensive strategies and practices retailers employ to promote and sell products to customers

Assortment

The variety of products that a retailer offers for sale to meet the diverse preferences and