The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Hyper Market
A large retail store that integrates both a department store and a grocery supermarket within a
The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
A large retail store that integrates both a department store and a grocery supermarket within a
The index shows the level of brand’s performance for a category within a specific market.
Refers to the unique offering or key differentiations of the brand’s products for its customers.