The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Dollar Sales
Measures the total revenue generated from products sold at retail, calculated by multiplying the number of
The variety of products that a retailer offers for sale to meet the diverse preferences and needs of its customers.
Measures the total revenue generated from products sold at retail, calculated by multiplying the number of
A pricing strategy where retailers lower the prices of products to boost sales and manage inventory
The index shows the level of brand’s performance within a specific market.