Amount of organic sales for a product in a marketplace without any marketing effort.
Equivalized Unit Sales (EQ Sales)
Refers to the physical volume of product sold at retail, standardized into a common unit relevant
Amount of organic sales for a product in a marketplace without any marketing effort.
Refers to the physical volume of product sold at retail, standardized into a common unit relevant
Consumers who consistently spend significantly more than average within a specific product category, making them a
Measures the total revenue generated from products sold at retail, calculated by multiplying the number of