The amount that a customer spends in a retail store in single transaction.
Brand Development Index (BDI)
The index shows the level of brand’s performance within a specific market.
The amount that a customer spends in a retail store in single transaction.
The index shows the level of brand’s performance within a specific market.
A policy set by manufacturers dictating the lowest price at which retailers are allowed to advertise
Forecast accuracy refers to the degree to which a forecast aligns with actual sales data, indicating