The index shows the level of brand’s performance within a specific market.
Blocking
Also called facing, zoning or fronting, a retail merchandizing concept where all products of the same
The index shows the level of brand’s performance within a specific market.
Also called facing, zoning or fronting, a retail merchandizing concept where all products of the same
Instances where a product is unexpectedly unavailable for purchase, often resulting in lost sales and dissatisfied
Refers to the purchase of goods in quantities greater than immediately needed, with the intent to