Brand positioning

Brand positioning

Refers to the unique offering or key differentiations of the brand’s products for its customers.

Related Terms

Out of stock (OOS)

A situation occurs when a product that is supposed to be available for sale is completely

Product Variants

A specific version of a ‘master’ product that is differentiated by one or more attributes, such

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps