Category Buyer

Category Buyer

The person is responsible for assisting the procurement manager and category team in implementing procurement and supply chain strategies for designated spend categories and business segments.

Related Terms

Promotion Effectiveness

Refers to the degree to which a promotional marketing campaign successfully achieves its intended objectives, such

Brand Assessment

Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.

Gross Margin

The difference between the revenue generated from sales and the cost of goods sold, expressed as