Category Buyer

Category Buyer

The person is responsible for assisting the procurement manager and category team in implementing procurement and supply chain strategies for designated spend categories and business segments.

Related Terms

Market Share

Represents the portion of an industry’s total sales that is accounted for by a specific company

Brand Assessment

Evaluates a brand’s strengths, weaknessess and opportunities for brand development and repositioning.

Heavy Buyers

Consumers who consistently spend significantly more than average within a specific product category, making them a