Consumer Promotion

Consumer Promotion

Also known as sales promotion, is a temporary marketing strategy aimed at boosting brand awareness and motivating customers to purchase a product.

Related Terms

Product Listings

A product listing is an item’s entry in the broader catalog of an eCommerce website, designed

Generic Brand

A consumer product without a widely recognized name or logo, often lacking extensive advertising compared to

Mass Merchandizer

Also refered to as mass market retailer, it is a retail business that sells a wide