Coupon

Coupon

A document or digital code that grants the holder a discount or rebate on a purchase. It serves as a promotional tool to encourage buying by offering savings directly to consumers.

Related Terms

Purchase Frequency (PF)

Refers to the rate at which customers make purchases within a specific timeframe. It offers businesses

Lifestage

Refers to one of the distinct phases within a retail business’s lifecycle, encompassing its birth, growth,