Distributors’ Brand

Distributors’ Brand

A private label brand of a retailer.

Related Terms

Unplanned Out-of-Stocks

Instances where a product is unexpectedly unavailable for purchase, often resulting in lost sales and dissatisfied

Product Variants

A specific version of a ‘master’ product that is differentiated by one or more attributes, such

Everyday Low Price (EDLP)

A retail pricing strategy offering customers consistently low prices on products without requiring coupons, waiting for