A private label brand of a retailer.
Assortment
The variety of products that a retailer offers for sale to meet the diverse preferences and
A private label brand of a retailer.
The variety of products that a retailer offers for sale to meet the diverse preferences and
A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.
Refers to a consumer’s consistent preference for purchasing the same brand over competing ones, driven by