Refers to the physical volume of product sold at retail, standardized into a common unit relevant to its category for comparability.
This metric is essential for comparing products of varying sizes and is frequently utilized by Operations, Marketing, and Sales departments.
Refers to the presence of products in their designated location within a store, ensuring they are
Refers to the unique offering or key differentiations of the brand’s products for its customers.
Represents the portion of an industry’s total sales that is accounted for by a specific company
