Refers to the physical volume of product sold at retail, standardized into a common unit relevant to its category for comparability.
This metric is essential for comparing products of varying sizes and is frequently utilized by Operations, Marketing, and Sales departments.
Measures the total revenue generated from products sold at retail, calculated by multiplying the number of
Amount of organic sales for a product in a marketplace without any marketing effort.
A promotional offer that brands run both online and offline where a customer one item free
