We’re excited to announce that MetricsCart is expanding to Quick Commerce Analytics, bringing the same precision and intelligence our platform is known for in e-commerce to quick commerce platforms.
With this launch, MetricsCart’s quick commerce solutions are now available to brands across the world, enabling them to monitor availability, pricing, and performance in real time. And as part of this global rollout, our India quick commerce suite is officially live, bringing MetricsCart’s data intelligence solution to one of the fastest-growing quick commerce markets.
Why Quick Commerce, Why Now
Quick commerce is redefining how people shop. Consumers now expect near-instant delivery, and brands need visibility that moves just as fast. Stock can sell out in minutes. Pricing shifts hourly. Search trends fluctuate daily. The brands that win are the ones that see the market change before everyone else.
That’s exactly where we come in.
Here is what MetricsCart’s quick commerce solutions offer brands:
- Instant Quick Commerce Intelligence
Gain real-time insights on pricing, stock, and competitor shifts to capture high-intent shoppers during peak buying windows and stay ahead of the curve.
- Product Availability Monitoring
Track real-time stock levels, reduce stockouts, and avoid excess inventory to ensure your SKUs are always visible in high-demand zones.
- Pricing Optimization
Monitor and adjust prices dynamically across quick commerce channels. Our pan-India SKU-level insights help brands react instantly to competitor pricing trends and regional fluctuations.
- SERP Monitoring
Identify trending customer searches and keywords across Blinkit, Zepto, and Instamart. Track competitor campaigns to boost visibility and win top search positions where it matters most.
- Centralized Dark-Store-Level Visibility
Get dark-store-level visibility into your product’s pricing, availability, and sales. Track every SKU, make real-time adjustments, and lead your category with confidence.
- Competitor Benchmarking
Benchmark competitor pricing, discounts, and promos across quick commerce platforms. Uncover state- and city-level insights that show what drives conversions, helping you boost both market share and ROAS.
MetricsCart platform for quick commerce brands is built on the same foundation that powers our Digital Shelf Analytics software, trusted by thousands of brands worldwide for actionable, reliable data.
We’re Expanding to India
While we’ve long supported brands across the US and global markets, this marks our official expansion into India’s fast-growing quick commerce sector.
The timing couldn’t be better. India’s quick commerce market is projected to reach $35 billion by 2030, with Blinkit (Zomato), Zepto, and Instamart (Swiggy) dominating the market. Moreover, the FMCG market in India is projected to cross $220 billion by 2025, growing at a CAGR of around 14–15 % annually.
Quick commerce is evolving as a testing ground more than the last-mile delivery ground now. Brands are using trial packs, free samples, and agile micro-assortments via quick commerce channels to get faster consumer response compared to traditional retail stores.
In a recent State of Quick Commerce breakdown, Shreshta Joy, our e-commerce strategist, covered what it means for FMCG brands to succeed in the quick commerce landscape in India.
- For Large national brands: Use quick-commerce as a launchpad to run flash campaigns, test new SKUs, and dominate prime ad slots that drive impulse purchases.
- For mid-sized brands: Partnerships are the way forward. Working with platforms on exclusive launches or limited editions can boost visibility. They can also use platform data to understand when and how shoppers make buying decisions.
- For small brands: Quick commerce can be a discovery engine, helping new products reach more consumers. But smaller brands should watch costs such as fees, discounts, and ads, as they can impact margins.
With India’s quick commerce ecosystem evolving at a remarkable pace, we want to equip brands, both multinational and homegrown, with the tools to compete and win in this new retail environment.
A Sneak Peek into Our Offerings
To give you a glimpse of what’s coming, we’ve launched Daily Trends Dashboards and Category Reports right on our website. These offer a real-time view of product availability, pricing, and category-level insights across top quick commerce platforms.
It’s a sneak peek into a much larger analytics suite — one designed to help brands make faster, smarter decisions across every digital shelf.
We’re just getting started.
Explore our Quick Commerce Dashboards and see how MetricsCart quick commerce solutions are helping brands stay ahead in the age of instant retail.
Ready to take control of your brand’s quick commerce strategy?
