Total sales of a store without breaking down the products sold into different categories. It is a measure that shows the overall turnover generated by a retail outlet, often expressed as a percentage to indicate the store’s or market’s sales performance. The %ACV Distribution further refines this concept by comparing the ACV of a store where a particular product is available to the total ACV across the market. This calculation provides insight into the distribution strength and market penetration of specific products.
Club
Also called a warehouse club, it is a membership-based retail outlet offering a wide selection of