Average number of items that a retailer sells within a category, brand or segment.
Equivalized Unit Sales (EQ Sales)
Refers to the physical volume of product sold at retail, standardized into a common unit relevant
Average number of items that a retailer sells within a category, brand or segment.
Refers to the physical volume of product sold at retail, standardized into a common unit relevant
The variety of products that a retailer offers for sale to meet the diverse preferences and
A pricing strategy where products are priced at a premium to signal superior quality and status,