Average number of items that a retailer sells within a category, brand or segment.
Buy One Get One (BOGO)
A promotional offer that brands run both online and offline where a customer one item free
Average number of items that a retailer sells within a category, brand or segment.
A promotional offer that brands run both online and offline where a customer one item free
The amount that a customer spends in a retail store in single transaction.
Refers to the financial return generated from online business activities relative to the cost invested in