Consumer Promotion

Consumer Promotion

Also known as sales promotion, is a temporary marketing strategy aimed at boosting brand awareness and motivating customers to purchase a product.

Related Terms

Out of stock (OOS)

A situation occurs when a product that is supposed to be available for sale is completely

Incremental Revenue

Represents the additional profit generated by a business as a result of increased sales volume. It

Blocking

Also called facing, zoning or fronting, a retail merchandizing concept where all products of the same