Equivalized Unit Sales (EQ Sales)

Equivalized Unit Sales (EQ Sales)

Refers to the physical volume of product sold at retail, standardized into a common unit relevant to its category for comparability.

This metric is essential for comparing products of varying sizes and is frequently utilized by Operations, Marketing, and Sales departments.

Related Terms

Prestige Pricing

A pricing strategy where products are priced at a premium to signal superior quality and status,

High-Low Pricing

A strategy where a company sets an initial high price for a product and later reduces

Yield Management

A pricing strategy used to maximize revenue by varying prices based on demand and inventory levels.