Equivalized Unit Sales (EQ Sales)

Equivalized Unit Sales (EQ Sales)

Refers to the physical volume of product sold at retail, standardized into a common unit relevant to its category for comparability.

This metric is essential for comparing products of varying sizes and is frequently utilized by Operations, Marketing, and Sales departments.

Related Terms

Horizontal Merchandizing

A retail display technique where products are arranged in a left-to-right manner along a horizontal plane.

Dollar

Refers to a retail outlet that specializes in selling a wide range of general merchandise and