Hyper Market

Hyper Market

A large retail store that integrates both a department store and a grocery supermarket within a single location.

Typically spacious establishments, hypermarkets offer a diverse range of products, including appliances, clothing, electronics, and groceries, all under one roof. The concept behind hypermarkets is to provide consumers with a convenient shopping experience, catering to various needs in a single visit. Renowned for their extensive selection and competitive pricing, hypermarkets like Walmart Supercenter, Fred Meyer, Meijer, and Kmart are prominent examples of this retail format. They aim to streamline shopping by offering a wide array of goods in a centralized location.

Related Terms

Category management

Involves grouping products into suitable categories and managing category performance. This involves inputs from both brand

Everyday Low Price (EDLP)

A retail pricing strategy offering customers consistently low prices on products without requiring coupons, waiting for

Velocity Analysis

A method of analyzing sales data to identify products with high sales velocity. Velocity analysis helps