Unplanned Out-of-Stocks

Unplanned Out-of-Stocks

Instances where a product is unexpectedly unavailable for purchase, often resulting in lost sales and dissatisfied customers. Unplanned out-of-stocks can occur due to forecasting errors, supply chain disruptions, or inadequate inventory management processes.

Related Terms

Brand Refresh

When a brand improvises its existing image and communications while maintaining its core identity.