With the rise of omnichannel shopping, where customers interact with brands across multiple platforms, ensuring consistency and optimization on the digital shelf is vital.
Digital Shelf Analytics tools help brands track product visibility, optimize content for search engines, monitor pricing trends, and analyze customer feedback in real-time. Among the various digital shelf analytics platforms available in the market, MetricsCart emerged at the top with its advanced features and analytics.
Before we dive into the product reviews, let’s first understand the selection criteria based on which we have chosen the top digital shelf analytics software:
- User-friendliness
- Pricing
- Range of features
- Configurability and scalability
- Integration with e-commerce platforms
Top 10 Digital Shelf Analytics Software in 2024
MetricsCart is a digital shelf analytics tool that offers comprehensive solutions tailored to the needs of e-commerce businesses. The platform excels in tracking MAP compliance in real-time, alerting brands to any discrepancies that could impact their pricing strategy.
What sets MetricsCart apart is its robust content compliance optimization, which ensures that product descriptions, images, and other visual elements are fully aligned with platform requirements, helping brands achieve higher search rankings.
In addition, MetricsCart’s review monitoring tools allow brands to quickly identify trends in customer feedback, proactively respond to negative reviews, and enhance overall product performance. Furthermore, MetricsCart provides out-of-stock monitoring, helping brands minimize lost sales by keeping products available on the digital shelf.
In short, MetricsCart is designed to help brands maximize their digital shelf presence and improve their overall e-commerce performance.
Key Features
- MAP Monitoring
- Share of Search Monitoring
- Ratings & Review Analysis
- Price Monitoring
- Content Compliance and Optimization
- Assortment & Availability Monitoring
Pricing
MetricsCart offers flexible pricing plans tailored to the needs of businesses of all sizes. While exact pricing is available upon request, the platform provides options for small businesses, mid-market companies, and large enterprises.
Profitero
Profitero offers a suite of tools designed to help brands and retailers optimize their online presence. Similar to MetricsCart, Profitero’s content compliance features ensure that all product listings meet the required standards, reducing inaccurate or incomplete product information. Additionally, the platform’s assortment monitoring tools track product availability across different channels, helping brands identify excess inventory and avoid stockouts.
Key Features
- Competitive Pricing Analysis
- Share of Search Monitoring
- Content Health Checks
- Sales & Market Share Analytics
Pricing
Profitero offers a tiered pricing model based on the number of SKUs and features required. Detailed pricing is available upon request.
Salsify
Salsify is a powerful digital shelf optimization platform that combines product content management with actionable insights to help brands win on the digital shelf. It is designed to streamline the creation, management, and distribution of product content, ensuring consistency and optimization. Additionally, the tool’s seamless integration with major e-commerce sites makes it a valuable tool for brands looking to optimize their digital shelf presence.
Key Features
- Product Content Management (PCM)
- Enhanced Content Distribution
- Content Syndication
Pricing
Salsify’s pricing is customized based on a business’s specific needs. Contact Salsify for a detailed quote.
DataWeave
DataWeave is an AI-powered digital shelf analytics platform that provides real-time insights into product performance across various e-commerce platforms. The platform’s advanced analytics capabilities help brands optimize pricing, product content, and inventory management. Additionally, the software can process vast amounts of data quickly, providing timely insights and making it valuable for brands who need digital shelf analytics for e-commerce growth.
Key Features
- AI-Driven Insights.
- Dynamic Pricing Monitoring
- Inventory Management
- Share Of Search Monitoring
- Content Audit
Pricing
DataWeave offers flexible pricing options tailored to different business needs. Pricing details are available upon request.
Intelligence Node
Intelligence Node is a digital shelf analytics platform that offers comprehensive market intelligence. It helps brands and retailers make data-driven decisions by providing insights into pricing, product availability, and consumer behavior, enabling brands to stay competitive.
Overall, Intelligence Node is ideal for businesses looking to refine their strategies and improve their performance.
Key Features
- Real-Time Price Monitoring
- Consumer Behavior Analysis
- Market Share Analysis
Pricing
Pricing for the Intelligence Node is customized based on the business’s scale and requirements. Contact the sales team for more information.
PriceSpider BrandMonitor
PriceSpider BrandMonitor is a digital shelf analytics tool that focuses on pricing and review tracking. The platform provides granular insights into how products are priced and reviewed across various e-commerce sites, helping brands ensure pricing consistency and improve customer satisfaction.
Key Features
- Pricing Compliance Monitoring
- Review Sentiment Analysis
- Promotions Monitoring
Pricing
PriceSpider offers a variety of pricing plans, which are available upon request. These plans cater to businesses of different sizes and needs.
Noogata
Noogata is an AI-powered digital shelf analytics platform that helps brands make data-driven decisions by providing insights into product performance, pricing, and customer behavior. It provides real-time data on market trends, assisting brands in gaining a competitive edge. Additionally, the customizable dashboards allow brands to view the data that is relevant to their business.
Key Features
- AI-Driven Data Analysis
- Real-Time Market Insights
- Customizable Dashboards
Pricing
Noogata’s pricing is competitive and varies based on the features and scale required by the business. Contact Noogata for specific pricing details.
InRiver Evaluate
InRiver Evaluate is a digital shelf analytics tool for product information management (PIM). The tool’s content compliance monitoring feature ensures that all product listings meet brand guidelines, reducing the risk of inaccurate product information that could lead to cart abandonment.
Therefore, InRiver Evaluate is suitable for brands that focus on product page optimization for better online visibility.
Key Features
- Product Content Analysis
- Content Compliance Monitoring
- E-commerce Search Engine Optimization (SEO)
Pricing
InRiver’s pricing model is based on the number of SKUs and features. Businesses should contact InRiver for a detailed quote.
ChannelAdvisor
ChannelAdvisor is an e-commerce platform that offers digital shelf analytics as part of its suite of tools. The inventory management features help brands identify product assortment challenges and maintain optimal inventory levels. In addition, the solution offers real-time insights into pricing trends, allowing brands to adjust their e-commerce pricing strategies promptly. This makes it a valuable tool for brands looking to improve their digital shelf presence.
Key Features
- Inventory Management
- Pricing Optimization
- Product Performance Analysis
Pricing
ChannelAdvisor offers a tiered pricing model based on a business’s specific needs. Detailed pricing can be obtained directly from the sales team.
Digisense 360
Digisense 360 is a digital shelf analytics platform with advanced features that provide detailed insights into product performance, including pricing, availability, and customer reviews. It tracks the impact of pricing changes on product performance, helping brands optimize their pricing strategies. Further, it analyses reviews to understand customer sentiment for product improvement and increase e-commerce sales.
Key Features
- Comprehensive Product Monitoring
- Pricing and Promotions Tracking
- Customer Review Analysis
- Real-Time Reporting
Pricing
Digisense 360 offers scalable pricing options suitable for businesses of all sizes. Contact Digisense 360 for more information on pricing.
How to Select the Best Digital Shelf Analytics Software for Your E-Commerce Business?
Selecting the right digital shelf analytics software is crucial for e-commerce success. Here are some factors to consider when making your decision:
- Align your choice of software with your business goals, whether it’s optimizing pricing, improving product content, or enhancing customer satisfaction.
- Consider the features offered by each platform and weigh them against the cost to ensure you’re getting the best value for your investment.
- Choose a platform that can scale with your business as it grows, ensuring that it continues to meet your needs over time.
Conclusion
As we move further, digital shelf analytics will continue to evolve, with AI and machine learning playing an increasingly important role in data analysis and decision-making.
For brand managers looking for a comprehensive suite of digital shelf analytics, MetricsCart stands out as the top choice. Its robust features make it an invaluable tool for optimizing digital shelf performance.
Contact us today to learn more about the tool.