Bestselling Amazon Devices & Accessories brands on Amazon.com in April 2025


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Top Brands Distribution

In April 2025, Amazon.com's bestseller list for the Amazon Devices & Accessories category showcased 160 unique products from 12 different brands. Top brands among the bestsellers included Amazon (76 products, 47.5% share), Ring (38 products, 23.8% share), and Blink (27 products, 16.9% share). The prices of these bestselling products ranged from $9.99 to $399.99, with an average price of $100.43. Most bestsellers were priced in the $40-$80 range.

160

Products

12

Brands

$100.43
$9.99$399.99

Average Price

Top Brands

A closer look at the top brands reveals Amazon, featuring 76 unique products, offered bestsellers priced from $14.99 to $369.99, with an average price of $97.92. It held a 47.5% share of the bestseller list and garnered an average rating of 4.5 stars from 3.3M reviews. With a selection of 38 unique products, Ring's bestsellers ranged in price from $9.99 to $249.99, averaging $82.21. The brand's share of the bestseller list was 23.8%, with an average rating of 4.6 stars based on 1.0M reviews. Blink captured a 16.9% share of the bestseller list with 27 unique products. Its bestsellers had prices ranging from $19.99 to $429.98, with an average of $103.22, and an average rating of 4.3 stars from 1.3M reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
76
47.5%
52.3
1100
$97.92
$14.99$369.99
4.5
(3,343,581 ratings)
38
23.8%
44.6
2100
$82.21
$9.99$249.99
4.6
(1,032,327 ratings)
27
16.9%
45.1
4100
$103.22
$19.99$429.98
4.3
(1,265,572 ratings)
7
4.4%
60.3
799
$136.42
$56.99$369.99
4.4
(91,405 ratings)
3
1.9%
63.2
3696
$13.84
$9.99$16.99
4.4
(9,713 ratings)
2
1.3%
60.9
39100
$123.13
$69.99$299.99
4.5
(16,099 ratings)
1
0.6%
60
4375
$13.46
$12.56$14.1
4.6
(92,261 ratings)
1
0.6%
64
5577
$24.99
4.6
(69,124 ratings)
1
0.6%
79.6
6599
$249.99
4.1
(1,855 ratings)
1
0.6%
91.8
83100
$41.26
$33.99$44.99
4.5
(1,356 ratings)

Top Products

Below are the leading products in this category, ranked by performance, pricing, and customer feedback. These top Amazon.com bestsellers highlight popular consumer selections and inform brand understanding of successful digital marketplace tactics.

ProductAverage RankAverage PriceRating
1
$25.88
$19.99$34.99
4.6
(13,845 ratings)
2.6
23
$36.78
$29.99$49.99
4.7
(64,881 ratings)
3.6
24
$47.85
$39.99$59.99
4.6
(51,091 ratings)
7.6
515
$30.7
$19.99$39.99
4.4
(9,348 ratings)
2.5
24
$65.7
$54.99$99.99
4.6
(11,525 ratings)
9
518
$159.99
4.6
(5,669 ratings)
10.8
715
$34.74
$31.49$34.99
4.6
(43,343 ratings)
12.2
525
$44.81
$34.99$59.99
4.7
(27,146 ratings)
11.7
720
$33.92
$29.99$39.99
4.7
(83,675 ratings)
12.7
622
$126.42
$119.99$149.99
4.5
(17,756 ratings)

Content Compliance

This section discusses key metrics such as text content, video content, image content, and overall content score. This helps brands understand Amazon.com's content requirements for the category and how the top-performing brands optimize their listings to meet these standards.This analysis focuses on key content metrics such as text content, video content, image content, and the overall content score. It aids brands in understanding Amazon.com's content requirements for the category and how leading brands optimize their listings to comply with these guidelines.


Title

Title Length

123characters (median)
Distribution of title character lengths. Longer bars indicate more products in that range.
0-50
6%
50-100
21%
100-150
40%
150-200
33%

Title Score

68/ 100
Distribution of title scores. Longer bars indicate more products in that range.
Histogram Distribution

No Special Characters

Title should not contain disallowed special characters
Compliance Distribution

Proper Capitalization

Title should use proper capitalization for words
Compliance Distribution

Product Identification

Title should include key product identifying information
Compliance Distribution

Character Count

Title should have an appropriate character count
Compliance Distribution

Spelling & Grammar

Title should have correct spelling and grammar
Compliance Distribution

Proper Numerals

Title should use numerals correctly
Compliance Distribution

Content

Total Score

48/ 100
Distribution of total scores. Longer bars indicate more products in that range.
Histogram Distribution

Bullet Points

8points (median)
Distribution of bullet point counts. Longer bars indicate more products in that range.
2-4
1%
4-6
15%
6-8
26%
8-10
58%

Bullet Average Length

111.7characters (median)
Distribution of average bullet point character lengths. Longer bars indicate more products in that range.
0-50
5%
50-100
26%
100-150
47%
150-200
21%
200-250
1%

Bullets Score

0/ 100
Distribution of bullet point scores. Longer bars indicate more products in that range.
Histogram Distribution

Has Enhanced Content

Product should have enhanced content
Compliance Distribution

Spelling & Grammar

Bullet points should have correct spelling and grammar
Compliance Distribution

Feature Highlights

Bullet points should highlight key product features
Compliance Distribution

No Shipping Info

Bullet points should not contain shipping or company information
Compliance Distribution

No Promotional Phrases

Bullet points should not contain promotional phrases
Compliance Distribution

Proper Measurements

Bullet points should spell out measurements correctly
Compliance Distribution

No Pricing Info

Bullet points should not contain pricing information
Compliance Distribution

Images

Total Images

7images (median)
Distribution of total image counts. Longer bars indicate more products in that range.
0-3
2%
3-6
14%
6-9
79%
9-12
5%

Graphics Images

1images (median)
Distribution of graphics image counts. Longer bars indicate more products in that range.
0-2
70%
2-4
19%
4-6
10%
6-8
1%

Silo Images

1images (median)
Distribution of silo image counts. Longer bars indicate more products in that range.
0-1
17%
1-2
62%
2-3
10%
3-4
4%
4-5
7%

Alternate Images

6images (median)
Distribution of alternate image counts. Longer bars indicate more products in that range.
0-3
4%
3-6
43%
6-9
53%
9-12
1%

Lifestyle Images

4images (median)
Distribution of lifestyle image counts. Longer bars indicate more products in that range.
0-2
22%
2-4
21%
4-6
52%
6-8
5%

Centered

Product should be centered in the image
Compliance Distribution

No White Border

Image should not have a white border
Compliance Distribution

Full Bleed

Image should use full bleed (extend to edges)
Compliance Distribution

Not Enlarged

Image should not be artificially enlarged
Compliance Distribution

Valid Dimensions

Image should have valid pixel dimensions
Compliance Distribution

Has 360° Images

Product should have 360-degree images
Compliance Distribution

Videos

Has Videos

Product should have videos
Compliance Distribution

About Our Category Reports

Our Amazon.com Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

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