Bestselling Beauty brands on Amazon India in February 2025

In February 2025, Amazon India's bestseller list for the Beauty category showcased 201 unique products from 82 different brands. Top brands among the bestsellers included L'Oreal Paris (11 products, 5.5% share), Cetaphil (7 products, 3.5% share), and Dot & Key (3 products, 1.5% share). The prices of these bestselling products ranged from ₹36 to ₹3,249, with an average price of ₹352. Most bestsellers were priced in the ₹36-₹330 range.
Products
Brands
Average Price
Top Brands
A closer look at the top brands reveals L'Oreal Paris, featuring 11 unique products, offered bestsellers priced from ₹129 to ₹699, with an average price of ₹320. It held a 5.5% share of the bestseller list and garnered an average rating of 4.2 stars from 219K reviews. With a selection of 7 unique products, Cetaphil's bestsellers ranged in price from ₹218 to ₹685, averaging ₹489. The brand's share of the bestseller list was 3.5%, with an average rating of 4.3 stars based on 106K reviews. Dot & Key captured a 1.5% share of the bestseller list with 3 unique products. Its bestsellers had prices ranging from ₹316 to ₹396, with an average of ₹367, and an average rating of 4.3 stars from 17K reviews.
Brand | Products | Share | Average Rank | Average Price | Rating | Report |
---|---|---|---|---|---|---|
11 | 5.5% | 39.2 4 — 100 | ₹320 ₹129 — ₹699 | 4.2 (219,324 ratings) | ||
CECetaphil | 7 | 3.5% | 42 1 — 100 | ₹489 ₹218 — ₹685 | 4.3 (105,801 ratings) | |
3 | 1.5% | 23.5 7 — 71 | ₹367 ₹316 — ₹396 | 4.3 (17,337 ratings) | ||
7 | 3.5% | 39.3 2 — 100 | ₹336 ₹129 — ₹571 | 4.1 (94,997 ratings) | ||
8 | 4.0% | 45.9 17 — 100 | ₹464 ₹284 — ₹699 | 4.1 (121,714 ratings) | ||
DEDettol | 4 | 2.0% | 29.8 7 — 99 | ₹181 ₹136 — ₹265 | 4.5 (135,349 ratings) | |
4 | 2.0% | 30.1 1 — 100 | ₹344 ₹189 — ₹499 | 3.9 (12,666 ratings) | ||
3 | 1.5% | 32.7 4 — 100 | ₹453 ₹210 — ₹699 | 4.2 (17,021 ratings) | ||
3 | 1.5% | 50.1 4 — 91 | ₹383 ₹189 — ₹799 | 4.0 (8,796 ratings) | ||
1 | 0.5% | 5.4 4 — 7 | ₹157 ₹142 — ₹179 | 4.1 (21,224 ratings) |
Top Products
Product | Average Rank | Average Price | Rating |
---|---|---|---|
1.6 1 — 5 | ₹376 ₹339 — ₹429 | 4.3 (26,249 ratings) | |
5.4 4 — 7 | ₹157 ₹142 — ₹179 | 4.1 (21,224 ratings) | |
6.1 4 — 12 | ₹325 ₹297 — ₹332 | 4.1 (3,824 ratings) | |
2.6 2 — 3 | ₹263 ₹239 — ₹275 | 4.2 (24,355 ratings) | |
8.9 4 — 16 | ₹691 ₹659 — ₹699 | 4.1 (7,312 ratings) | |
7.6 4 — 24 | ₹285 ₹239 — ₹358 | 4.3 (21,208 ratings) | |
9.8 7 — 15 | ₹183 ₹175 — ₹188 | 4.5 (50,235 ratings) | |
10.5 4 — 18 | ₹485 ₹454 — ₹528 | 4.2 (31,863 ratings) | |
12.8 7 — 29 | ₹382 ₹356 — ₹396 | 4.2 (5,832 ratings) | |
10 5 — 25 | ₹424 ₹357 — ₹629 | 4.3 (35,397 ratings) |