Bestselling Beauty brands on Amazon India in August 2025

Top Brands Distribution
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In August 2025, Amazon India's bestseller list for the Beauty category showcased 176 unique products from 73 different brands. Top brands among the bestsellers included L'Oreal Paris (12 products, 6.8% share), Dettol (7 products, 4.0% share), and Be Bodywise (3 products, 1.7% share). The prices of these bestselling products ranged from ₹65 to ₹1,389, with an average price of ₹331. Most bestsellers were priced in the ₹140-₹280 range.

176

Products

73

Brands

₹331
₹65₹1,389

Average Price

Top Brands

Key insights into the top-performing brands include L'Oreal Paris, featuring 12 unique products, offered bestsellers priced from ₹143 to ₹731, with an average price of ₹349. It held a 6.8% share of the bestseller list and garnered an average rating of 4.2 stars from 212K reviews. With a selection of 7 unique products, Dettol's bestsellers ranged in price from ₹119 to ₹439, averaging ₹194. The brand's share of the bestseller list was 4.0%, with an average rating of 4.4 stars based on 154K reviews. Be Bodywise captured a 1.7% share of the bestseller list with 3 unique products. Its bestsellers had prices ranging from ₹329 to ₹599, with an average of ₹450, and an average rating of 4.2 stars from 17K reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
12
6.8%
28.2
499
₹349
₹143₹731
4.2
(211,805 ratings)
7
4.0%
32.6
497
₹194
₹119₹439
4.4
(153,599 ratings)
3
1.7%
24.4
560
₹450
₹329₹599
4.2
(17,290 ratings)
3
1.7%
35.2
288
₹470
₹239₹699
4.2
(18,738 ratings)
4
2.3%
23.3
197
₹269
₹168₹349
3.9
(25,818 ratings)
5
2.8%
46.3
2100
₹496
₹300₹684
4.3
(97,303 ratings)
6
3.4%
31.8
9100
₹341
₹199₹570
4.1
(97,142 ratings)
7
4.0%
49.5
1499
₹393
₹149₹599
4.1
(119,420 ratings)
3
1.7%
25.6
775
₹315
₹149₹369
4.3
(23,518 ratings)
5
2.8%
49.9
599
₹442
₹229₹799
4.2
(20,633 ratings)

Top Products

Listed here are the top products in the category, evaluated by performance, price, and customer reviews. These Amazon India bestsellers reveal what's popular with shoppers and guide brands on digital shelf success. The highest average rank is 2.2, and the lowest is 4.5. The highest-rated product has 4.3 stars, while the lowest is 4.2 stars. In terms of pricing, the highest is ₹694, and the lowest is ₹185.

ProductAverage RankAverage PriceRating
2.2
23
₹363
₹300₹398
4.3
(33,237 ratings)
2.8
23
₹694
₹662₹699
4.2
(10,067 ratings)
4.5
46
₹185
₹153₹194
4.3
(15,836 ratings)
6.7
49
₹185
₹170₹188
4.5
(53,032 ratings)
7.1
510
₹347
₹329₹349
4.3
(6,407 ratings)
6.4
513
₹293
₹236₹425
4.2
(13,507 ratings)
10.1
519
₹243
₹229₹249
4.1
(7,406 ratings)
11.6
719
₹351
₹329₹369
4.3
(8,128 ratings)
11.7
1016
₹429
₹401₹466
4.3
(39,058 ratings)
1
₹295
₹279₹299
3.9
(11,119 ratings)

About Amazon India Best Seller Category Reports

Our Amazon India Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

Disclaimer: Data on this page is based on publicly available amazon.in information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon India or featured brands.

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