Best Lego products on Amazon UK in August 2025
In August 2025, Lego appeared on Amazon UK's bestseller lists with 27 unique products across 1 category. These products appeared in the category Toys & Games. The brand's products on the bestseller lists were priced between £3.49 and £66.98, with an average price of £17.30. These bestselling products maintained an average rating of 4.8 based on 171K total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
Concerning category performance, the Toys & Games category has a product count of 27, an average price point of £17.30, and an average customer rating of 4.8 stars.
| Category | Products | Average Rank | Average Price | Rating |
|---|---|---|---|---|
27 | 60 1 — 100 | £17.3 £3.49 — £66.98 | 4.8 (170,973 ratings) |
Top Products
Leading products are ranked using performance data, pricing, and customer reviews. E-commerce teams can use this to identify the strongest product in a brand's Amazon UK catalog. The highest average rank is 1.7, and the lowest is 91.8. The highest-rated product has 4.9 stars, while the lowest is 4.6 stars. In terms of pricing, the highest is £32.98, and the lowest is £3.49.
| Product | Average Rank | Average Price | Rating |
|---|---|---|---|
1.7 1 — 4 | £14.78 £13.29 — £16.95 | 4.8 (4,278 ratings) | |
36.1 6 — 59 | £17.09 £15.3 — £17.99 | 4.9 (654 ratings) | |
54.9 45 — 80 | £32.98 | 4.8 (61,714 ratings) | |
45.8 20 — 89 | £16.27 £14.24 — £17.29 | 4.7 (166 ratings) | |
61.6 36 — 100 | £10.24 £9.99 — £10.99 | 4.8 (3,002 ratings) | |
44.5 37 — 52 | £29.54 | 4.8 (61,835 ratings) | |
44.8 22 — 94 | £12 | 4.8 (112 ratings) | |
74.6 51 — 100 | £3.49 | 4.6 (541 ratings) | |
77.3 74 — 84 | £24.76 £24.35 — £25.99 | 4.8 (665 ratings) | |
91.8 83 — 100 | £17.61 £17.25 — £17.99 | 4.8 (3,186 ratings) |
About Amazon UK Best Seller Category Reports
Our Amazon UK Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.co.uk information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UK or featured brands.