Best Amazon Basics products on Amazon UK in July 2025

In July 2025, Amazon Basics appeared on Amazon UK's bestseller lists with 63 unique products across 11 categories. These products appeared in categories including Automotive, Computers & Accessories, and Electronics & Photo. The brand's products on the bestseller lists were priced between £2.29 and £103.30, with an average price of £11.11. These bestselling products maintained an average rating of 4.5 based on 19.1M total ratings from customers who purchased products that appeared on the bestseller lists.
Products
Categories
Average Price
Average Rank
Category Performance
Detailed metrics by category-product count, rank, price, and ratings-offer a quick view of how brands stack up on the Amazon UK digital shelf.
Based on a comprehensive assessment of category performance, the Electronics & Photo category presents the largest product assortment, totaling 20 listings. In terms of pricing, the Computers & Accessories category achieves the highest average at £13.98, and regarding customer satisfaction, the Sports & Outdoors category leads with an average of 4.7 stars.
Category | Products | Average Rank | Average Price | Rating |
---|---|---|---|---|
20 | 48.4 2 — 100 | £8.16 £2.29 — £19.21 | 4.5 (16,765,661 ratings) | |
7 | 21.6 2 — 99 | £8.1 £5.99 — £12.99 | 4.5 (846,611 ratings) | |
11 | 55 3 — 99 | £13.51 £3.89 — £29.99 | 4.6 (430,533 ratings) | |
4 | 21.9 1 — 95 | £13.1 £5.91 — £15.82 | 4.7 (56,656 ratings) | |
LI | 4 | 49.3 10 — 96 | £7.15 £5.6 — £9.3 | 4.5 (44,354 ratings) |
2 | 33.5 11 — 69 | £9.82 £7.78 — £12.82 | 4.6 (266,271 ratings) | |
FA | 6 | 19.3 9 — 42 | £13.57 £9.99 — £19.1 | 4.5 (232,448 ratings) |
6 | 51.7 11 — 100 | £13.98 £2.68 — £103.3 | 4.4 (362,256 ratings) | |
1 | 58.9 24 — 93 | £8.73 £7.99 — £9.46 | 4.2 (4,082 ratings) | |
1 | 90.7 81 — 100 | £6.99 £5.99 — £7.99 | 4.6 (28,933 ratings) | |
GA | 1 | 85.1 59 — 98 | £12.94 £12.88 — £12.99 | 4.6 (16,041 ratings) |
Top Products
Leading products are ranked using performance data, pricing, and customer reviews. E-commerce teams can use this to identify the strongest product in a brand's Amazon UK catalog. The highest average rank is 3.1, and the lowest is 17.5. The highest-rated product has 4.7 stars, while the lowest is 4.4 stars. In terms of pricing, the highest is £19.11, and the lowest is £6.32.
Product | Average Rank | Average Price | Rating |
---|---|---|---|
3.1 2 — 7 | £7.16 £6.99 — £7.33 | 4.4 (125,526 ratings) | |
5.7 3 — 10 | £19.11 £17.91 — £21.49 | 4.6 (42,555 ratings) | |
7.3 2 — 19 | £9.77 £8.48 — £11.05 | 4.5 (133,778 ratings) | |
9.5 1 — 86 | £13.15 £13 — £13.29 | 4.7 (21,602 ratings) | |
11.1 3 — 38 | £6.76 £6.2 — £7.31 | 4.5 (1,641,626 ratings) | |
12.4 5 — 26 | £9.1 £7.63 — £10.57 | 4.5 (133,778 ratings) | |
14.8 6 — 50 | £6.32 £5.99 — £6.64 | 4.5 (146,777 ratings) | |
15.1 10 — 21 | £7.85 £6.39 — £9.3 | 4.5 (10,325 ratings) | |
15.6 7 — 30 | £9.49 | 4.6 (217,428 ratings) | |
17.5 11 — 29 | £10.86 £8.89 — £12.82 | 4.5 (48,485 ratings) |
About Amazon UK Best Seller Category Reports
Our Amazon UK Bestseller Brand Monthly Reports track key changes in product performance on the Amazon digital shelf, giving e-commerce teams a clear view of market shifts. Using our machine learning model, we analyze your brand's performance on the Amazon digital shelf, helping you stay ahead. Brands already relying on this information are better equipped to optimize their strategies and improve their competitive positioning.
Disclaimer: Data on this page is based on publicly available amazon.co.uk information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UK or featured brands.