Bestselling Electronics & Photo brands on Amazon UK in November 2025
In November 2025, Amazon UK's bestseller list for the Electronics & Photo category showcased 261 unique products from 89 different brands. Top brands among the bestsellers included Duracell (24 products, 9.2% share), Amazon (28 products, 10.7% share), and Amazon Basics (16 products, 6.1% share). The prices of these bestselling products ranged from £2.58 to £499.00, with an average price of £30.17. Most bestsellers were priced in the £3.00-£50.00 range.
Products
Brands
Average Price
Top Brands
Key insights into the top-performing brands include Duracell, featuring 24 unique products, offered bestsellers priced from £2.83 to £29.99, with an average price of £10.50. It held a 9.2% share of the bestseller list and garnered an average rating of 4.7 stars from 1.3M reviews. With a selection of 28 unique products, Amazon's bestsellers ranged in price from £17.99 to £229.99, averaging £71.67. The brand's share of the bestseller list was 10.7%, with an average rating of 4.5 stars based on 243K reviews. Amazon Basics captured a 6.1% share of the bestseller list with 16 unique products. Its bestsellers had prices ranging from £2.70 to £19.95, with an average of £8.68, and an average rating of 4.5 stars from 7.1M reviews.
Top Products
The highest-rated product has 5.0 stars, while the lowest has 3.1 stars. In terms of pricing, the most expensive product is £499.00, and the least expensive is £2.58.
Overall, the following are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon UK bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.0, and the lowest is 12.7. The highest-rated product has 4.7 stars, while the lowest is 4.5 stars. In terms of pricing, the highest is £91.89, and the lowest is £5.33.
| Product | Average Rank | Average Price | Rating | |
|---|---|---|---|---|
3 2 — 6 | £16.82 £16.28 — £18.93 | 4.7 (37,363 ratings) | ||
4.8 3 — 8 | £10.21 £9.04 — £11.99 | 4.5 (138,283 ratings) | ||
1 1 — 2 | £6.96 £5.84 — £8.58 | 4.5 (1,684,155 ratings) | ||
11.2 1 — 24 | £43.8 £24.99 — £59.99 | 4.7 (26,828 ratings) | ||
5.5 2 — 17 | £8.48 | 4.7 (100,098 ratings) | ||
11.8 4 — 19 | £91.89 £79.99 — £104.99 | 4.6 (11,398 ratings) | ||
12.5 7 — 31 | £5.33 £4.98 — £5.91 | 4.7 (214,670 ratings) | ||
12.7 5 — 23 | £43.09 £29.99 — £54.99 | 4.7 (48,586 ratings) | ||
12.4 4 — 22 | £10.2 £9.75 — £12 | 4.7 (31,149 ratings) | ||
12.3 3 — 25 | £66.99 £39.99 — £99.99 | 4.5 (13,800 ratings) |
About Amazon UK Best Seller Category Reports
Our Amazon UK Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.
Disclaimer: Data on this page is based on publicly available amazon.co.uk information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UK or featured brands.
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