Bestselling Electronics & Photo brands on Amazon UK in August 2025
In August 2025, Amazon UK's bestseller list for the Electronics & Photo category showcased 167 unique products from 55 different brands. Top brands among the bestsellers included Duracell (28 products, 16.8% share), Amazon (26 products, 15.6% share), and Amazon Basics (19 products, 11.4% share). The prices of these bestselling products ranged from £2.65 to £359.10, with an average price of £25.77. Most bestsellers were priced in the £3-£40 range.
Products
Brands
Average Price
Top Brands
Key insights into the top-performing brands include Duracell, featuring 28 unique products, offered bestsellers priced from £2.60 to £19.79, with an average price of £9.25. It held a 16.8% share of the bestseller list and garnered an average rating of 4.7 stars from 1.8M reviews. With a selection of 26 unique products, Amazon's bestsellers ranged in price from £17.99 to £189.99, averaging £79.22. The brand's share of the bestseller list was 15.6%, with an average rating of 4.6 stars based on 339K reviews. Amazon Basics captured a 11.4% share of the bestseller list with 19 unique products. Its bestsellers had prices ranging from £2.70 to £19.24, with an average of £8.49, and an average rating of 4.5 stars from 16.7M reviews.
| Brand | Products | Share | Average Rank | Average Price | Rating | Report |
|---|---|---|---|---|---|---|
28 | 16.8% | 42.6 2 — 100 | £9.25 £2.6 — £19.79 | 4.7 (1,773,184 ratings) | ||
26 | 15.6% | 48.4 1 — 100 | £79.22 £17.99 — £189.99 | 4.6 (338,688 ratings) | ||
19 | 11.4% | 49.5 2 — 100 | £8.49 £2.7 — £19.24 | 4.5 (16,675,515 ratings) | ||
6 | 3.6% | 36.7 2 — 100 | £72.95 £34.99 — £129.99 | 4.6 (34,249 ratings) | ||
11 | 6.6% | 44.4 8 — 99 | £9.11 £6.24 — £19.52 | 4.7 (151,387 ratings) | ||
5 | 3.0% | 39.1 4 — 99 | £3.66 £2.9 — £4.99 | 4.5 (23,889 ratings) | ||
2 | 1.2% | 25 6 — 88 | £4.19 £3.11 — £4.85 | 4.7 (3,287 ratings) | ||
WAWarriors | 3 | 1.8% | 50.1 14 — 93 | £4.73 £3.39 — £5.99 | 4.5 (16,293 ratings) | |
4 | 2.4% | 47.7 17 — 100 | £11.84 £5.99 — £17.99 | 4.6 (61,563 ratings) | ||
2 | 1.2% | 43 19 — 91 | £20.03 £13.39 — £26.99 | 4.6 (127,155 ratings) |
Top Products
These are the highest-ranked products in the category, measured by performance, pricing, and customer feedback. As top Amazon UK bestsellers, they show what resonates with shoppers and help brands spot what's working on the digital shelf. The highest average rank is 1.2, and the lowest is 3.3. The highest-rated product has 4.7 stars, while the lowest is 4.5 stars. In terms of pricing, the highest is £54.39, and the lowest is £7.32.
| Product | Average Rank | Average Price | Rating |
|---|---|---|---|
1.2 1 — 2 | £36.99 £24.99 — £39.99 | 4.6 (12,246 ratings) | |
2.2 1 — 4 | £54.39 £31.99 — £59.99 | 4.7 (21,976 ratings) | |
3.3 2 — 5 | £7.32 £7.31 — £7.32 | 4.5 (1,651,490 ratings) | |
6.1 4 — 9 | £10.88 £10.18 — £11.05 | 4.5 (135,353 ratings) | |
5.6 2 — 11 | £75.59 £59.99 — £99 | 4.5 (9,338 ratings) | |
10.3 4 — 23 | £3.51 £3.26 — £3.98 | 4.5 (9,898 ratings) | |
10.6 2 — 22 | £2.9 £2.6 — £3.39 | 4.6 (70,398 ratings) | |
10.1 6 — 16 | £6.09 £5.99 — £6.5 | 4.7 (69,434 ratings) | |
10.8 5 — 20 | £7.69 £6.66 — £11.22 | 4.7 (98,569 ratings) | |
10.3 8 — 14 | £4.37 £3.75 — £4.85 | 4.7 (432 ratings) |
About Amazon UK Best Seller Category Reports
Our Amazon UK Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.
Disclaimer: Data on this page is based on publicly available amazon.co.uk information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UK or featured brands.