Bestselling Health & Personal Care brands on Amazon UK in July 2025

Top Brands Distribution
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In July 2025, Amazon UK's bestseller list for the Health & Personal Care category showcased 188 unique products from 108 different brands. Top brands among the bestsellers included Nutrition Geeks (9 products, 4.8% share), Tepe (3 products, 1.6% share), and Oral-b (18 products, 9.6% share). The prices of these bestselling products ranged from £0.95 to £108.35, with an average price of £10.86. Most bestsellers were priced in the £1-£20 range.

188

Products

108

Brands

£10.86
£0.95£108.35

Average Price

Top Brands

Key insights into the top-performing brands include Nutrition Geeks, featuring 9 unique products, offered bestsellers priced from £6.99 to £9.99, with an average price of £8.73. It held a 4.8% share of the bestseller list and garnered an average rating of 4.5 stars from 65K reviews. With a selection of 3 unique products, Tepe's bestsellers ranged in price from £3.32 to £5.56, averaging £4.06. The brand's share of the bestseller list was 1.6%, with an average rating of 4.6 stars based on 70K reviews. Oral-b captured a 9.6% share of the bestseller list with 18 unique products. Its bestsellers had prices ranging from £1.15 to £118.27, with an average of £25.67, and an average rating of 4.5 stars from 126K reviews.

BrandProductsShareAverage RankAverage PriceRatingReport
9
4.8%
27.1
199
£8.73
£6.99£9.99
4.5
(65,058 ratings)
3
1.6%
12.3
3100
£4.06
£3.32£5.56
4.6
(69,865 ratings)
18
9.6%
47.4
398
£25.67
£1.15£118.27
4.5
(126,043 ratings)
3
1.6%
13.2
827
£27.83
£23.05£29.95
4.6
(292,309 ratings)
1
0.5%
1.4
12
£4.4
£4.31£4.49
4.5
(29,251 ratings)
3
1.6%
5.9
38
£19.97
£18.43£21.95
4.5
(8,246 ratings)
1
0.5%
6.4
414
£5.95
4.5
(17,140 ratings)
8
4.3%
42.6
797
£7.66
£1.24£12
4.1
(58,563 ratings)
2
1.1%
11.1
498
£13.38
£7.98£24.16
4.6
(14,087 ratings)
1
0.5%
8.2
613
£8.39
4.5
(13,531 ratings)

Top Products

Listed here are the top products in the category, evaluated by performance, price, and customer reviews. These Amazon UK bestsellers reveal what's popular with shoppers and guide brands on digital shelf success. The highest average rank is 1.4, and the lowest is 3.3. The highest-rated product has 4.6 stars, while the lowest is 4.4 stars. In terms of pricing, the highest is £9.99, and the lowest is £3.40.

ProductAverage RankAverage PriceRating
1.4
12
£4.4
£4.31£4.49
4.5
(29,251 ratings)
1.6
12
£9.99
£9.98£9.99
4.4
(15,827 ratings)
3.3
36
£3.4
£3.32£3.99
4.6
(54,100 ratings)
5.5
48
£6.99
4.5
(12,472 ratings)
6.4
414
£5.95
4.5
(17,140 ratings)
8.3
433
£7.99
£7.98£7.99
4.5
(12,681 ratings)
8.2
613
£8.39
4.5
(13,531 ratings)
11.7
716
£7.49
£7.4£7.58
4.6
(12,999 ratings)
13
730
£9.97
4.5
(17,965 ratings)
12.8
828
£4.7
£4.61£5.56
4.6
(6,976 ratings)

About Amazon UK Best Seller Category Reports

Our Amazon UK Bestseller Category Monthly Reports analyze shifts in product performance across specific categories on the Amazon digital shelf, offering e-commerce teams valuable insights into market trends. Using our machine learning model, we track how your products compare to top competitors within the category on the Amazon digital shelf. Brands already using this data gain a competitive edge by adjusting their strategies to better align with evolving market conditions.

Disclaimer: Data on this page is based on publicly available amazon.co.uk information and compiled using proprietary analysis. All trademarks and brand names belong to their owners. This report is for informational purposes only and is not endorsed by Amazon UK or featured brands.

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