Average number of items that a retailer has within a category, brand or segment.
Market Share
Represents the portion of an industry’s total sales that is accounted for by a specific company
Average number of items that a retailer has within a category, brand or segment.
Represents the portion of an industry’s total sales that is accounted for by a specific company
A retail display technique where products are arranged in a straight line from top to bottom,
The index shows the level of brand’s performance within a specific market.