Average number of items that a retailer sells within a category, brand or segment.
Forward Buying
Refers to the purchase of goods in quantities greater than immediately needed, with the intent to
Average number of items that a retailer sells within a category, brand or segment.
Refers to the purchase of goods in quantities greater than immediately needed, with the intent to
The amount that a customer spends in a retail store in single transaction.
Consumers who consistently spend significantly more than average within a specific product category, making them a
4.7 rating
4.7 rating
4.7 rating
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