Weighted average of actual price and promoted price for an item.
It does not take into account the package size of the product.
Incremental Revenue
Represents the additional profit generated by a business as a result of increased sales volume. It
Weighted average of actual price and promoted price for an item.
It does not take into account the package size of the product.
Represents the additional profit generated by a business as a result of increased sales volume. It
The person is responsible for overseeing a specific category of products of a brand. They develop
Refers to a consumer’s consistent preference for purchasing the same brand over competing ones, driven by