Average Price

Average Price

Weighted average of actual price and promoted price for an item.

It does not take into account the package size of the product.

Related Terms

Unplanned Out-of-Stocks

Instances where a product is unexpectedly unavailable for purchase, often resulting in lost sales and dissatisfied

Convenience

A small-format retail outlet that offers a limited selection of basic and immediate consumption items, such

CPG manufacturing

In the Consumer Packaged Goods industry, the term “CPG company” typically denotes manufacturers within the sector.